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#Recycled_Fibers

Leading fashion brands step up to unlock the next chapter of Circulose

Since 2024, under new ownership and leadership, Circulose has set a renewed strategic direction focused on securing long-term commitments with partner brands to bring CIRCULOSE® back to market at scale. This strategy has proven successful.

Today, Circulose is proud to announce a series of new partnerships with global fashion brands that recognise the value and importance of scaling next-generation materials.

Following H&M, Mango and Marks & Spencer, several leading fashion brands are now partnering with Circulose. These include Bestseller, John Lewis, C&A, Filippa K, Reformation, Faherty, Bobo Choses and Zero. Their commitments underpin the renewed trust and momentum of CIRCULOSE® and demonstrate strong industry confidence in its role as a next-generation material.

CIRCULOSE® continues to stand out as a proven, scalable solution for replacing virgin cellulose fibers such as viscose and lyocell. The strong partnerships and support from leading fashion brands signal that Circulose is ready to lead the transition to next-generation materials.

“These partnerships are an important milestone in Circulose’s new chapter. After a year of resetting our strategy and intensely engaging with brands, this wave of commitments shows our efforts are paying off. Their support will help to unlock the next phase of our production journey. We are proud to enable brands who are serious about transforming the textile industry” says Jonatan Janmark, Circulose CEO.



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#Recycling / Circular Economy

Circulose restarts commercial-scale production at Ortviken plant in Sundsvall

Circulose today announced the restart of its commercial-scale production plant at Ortviken in Sundsvall, Sweden, marking a significant step in scaling next-generation materials for the global fashion industry. The company plans to resume production of CIRCULOSE®, a recycled pulp made entirely from discarded cotton textiles, in the fourth quarter of 2026.

#Recycled_Fibers

Circulose and Birla Cellulose announce partnership agreement to advance circular textiles

Circulose, a leading producer of recycled textile pulp for the fashion and textile industry, and Birla Cellulose, a global leader in sustainable viscose fiber, have signed a strategic partnership agreement to jointly accelerate textile recycling.

#Recycled_Fibers

Circulose partners with Marks & Spencer to accelerate circular fashion

Circulose has announced a partnership with Marks & Spencer (M&S), making the iconic British retailer the first UK brand to join Circulose as a Scaling Partner. This milestone collaboration marks a powerful step forward in transforming how fashion is made, driving circularity from concept to scale.

#Recycling / Circular Economy

Circulose and Jilin Chemical Fiber forge partnership to scale circular Viscose filament yarn

Circulose, a global leader in textile recycling, has entered into a strategic partnership with Jilin Chemical Fiber to exclusively market and sell viscose filament yarn produced with CIRCULOSE® for the global market in 2026 to 2028, accelerating the large-scale adoption of next-gen textile fibers.

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#Recycled_Fibers

Selenis to double capacity in Portugal by Q3 2027 - Accelerating the Global transition to circular and low-carbon polyesters

Selenis, a global leader in high-performance specialty polyesters and part of the IMG Group, has announced a transformational expansion of its industrial headquarters in Portalegre, Portugal. This strategic investment is set to double the site’s production capacity by the third quarter of 2027, significantly accelerating the industrial scale-up of bio-based, medical-grade, and circular co-polyesters.

#Associations

EDANA joins industry coalition urging a strong internal market legal basis for the New Circular Economy Act

EDANA has joined 67 European industry associations in a joint industry statement calling on the European Commission and co-legislators to anchor the forthcoming New Circular Economy Act (CEA) in the Internal Market legal basis (Article 114 TFEU).

#Research & Development

Fabolose: Fabricating vegan and circular leather alternatives from bio-tech-derived cellulose

Fabulose is an EU funded project coordinated by the German Institutes of Textile and Fiber Research (DITF). Its consortium consists of leading research institutes, biotech innovators, and industry stakeholders who aim to create high-performance, biobased and recyclable leather-like fabrics, using efficient biotech production routes for bacterial cellulose, cyanophycin and bacterial pigments

#Spinning

Measure and control the fiber – optimize yarn quality

Producing consistent yarn quality is an everyday challenge – and a very difficult one. Detailed knowledge and understanding of the fiber raw material is absolutely critical to achieving the best possible quality in the yarn. To help spinners, Uster experts have put together guidelines for avoiding yarn irregularity claims, in a special edition of the Uster News Bulletin.

Latest News

#Techtextil 2026

Knowledge that drives progress: Techtextil and Texprocess forums strengthen the global textile industry with a future-oriented programme

From AI-supported production optimisation and digital manufacturing solutions to circular technologies and bio-based high-performance materials: the Techtextil and Texprocess forums provide answers to the key challenges of the global textile industry with a curated content programme. As hubs for innovation and knowledge, they enhance competitiveness and offer orientation in changing markets. From 21 to 24 April 2026, Frankfurt is once again the global meeting point for thought leaders from industry, research and business.

#Techtextil 2026

Enhanced protection without added weight: Innovative technology for flame-retardant textiles doubles reaction time and ensures high wearing comfort

Flame-retardant textiles have long faced the same dilemma: the higher the level of protection, the greater the compromise in comfort, weight and breathability. This is especially important for workwear and protective clothing worn for long hours, where comfort is crucial to wearer acceptance and satisfaction. At Techtextil 2026 in Frankfurt, Swiss company Textilcolor AG will unveil pyroshell™, an innovative flame-retardant technology designed to tackle this challenge. Protection is provided by a graphite-based functional layer integrated into the textile structure, which doubles the reaction time before burns occur while significantly enhancing comfort. The material does not release any toxic fumes and offers textile manufacturers entirely new opportunities to design and produce protective and functional garments. It is also durable enough to withstand up to 50 industrial washes.

#Composites

JEC WORLD 2026 opens: Paris becomes the World Capital of composites

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#Spinning

Barmag presents the next generation of POY production – energy-efficient and partial-automated

With POY 2.0, Barmag is introducing a completely redesigned spinning concept that takes the production of partially oriented yarn (POY) to a new level in terms of technology and economy. The solution, which was presented to a selected audience of experts for the first time at ITMA Asia + CITME 2025, was met with great enthusiasm: several yarn producers worldwide immediately expressed their interest in a pilot plant.

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