[pageLogInLogOut]

#Europe

Building Prosperity: Unlocking the potential of a nature-positive, circular economy for Europe Business and nature to reap rewards from circular urban spaces

The report, ‘Building Prosperity: Unlocking the potential of a nature-positive, circular economy for Europe’, calls for the adoption of six circular strategies to transform Europe’s built environment. This will boost economic activity, increase climate resilience, and make cities more vibrant places to live and work.

Business and nature to reap rewards from circular urban spaces

Transforming how European towns and cities are built is key to unlocking massive economic, environmental and social benefits by 2035, according to a new report by the Ellen MacArthur Foundation.

Key findings from the report include:

  • A circular transformation of Europe’s towns and cities could address 90% of housing needs while avoiding urban sprawl half the size of Belgium.
  • Business and society can reap €733 billion in yearly benefits by 2035.
  • Households and local businesses could gain €22 billion annually, including through lower energy and water charges. 
  • A circular approach could save 250 million tonnes of construction materials annually.
  • Greener cities will cut emissions equal to taking 12 million cars off the road and keep cities cooler during heat waves.

Europe’s nature is being destroyed at an unprecedented rate, with the region’s climate heating faster than any other continent, while economic losses from heat waves, droughts and floods are predicted to escalate.

The built environment significantly contributes to this. The construction sector accounts for the largest share of Europe’s material footprint, generating more than 35% of its total waste and over a third of greenhouse gas emissions.


Jocelyn Blériot, Executive Lead for Policy & Institutions at the Ellen MacArthur Foundation, says: “Europe’s built environment is central to its economy but it is currently too resource-intensive and disconnected from nature. It doesn’t have to be this way. The circular economy, in contrast, gives us the tools to maximise the expansion of green space, to make the most of existing buildings and to make better design as well as material choices. Our research has identified six strategies, rooted in circular economy principles, which can unlock this potential, delivering widespread benefits to business, society and the environment.”

In its report, the Foundation, an international charity that develops and promotes the circular economy, spotlights Europe’s cities as pivotal economic powerhouses with the potential to contribute to a prosperous and resilient European economy. 

??The strategies highlighted in the report include revitalising brownfield sites and abandoned buildings, maximising nature in cities, and optimising building design and material sourcing to reduce the need for new materials. 

It concludes that now is the time to build on recent progress made by policy and business and collaborate to use emerging technologies to scale the circular economy.

Jerome Frost, Chair of Arup Group, who is among a group of experts that provided input into the Building Prosperity report, says: "In our built environment, every building, every street, every neighbourhood offers us a chance to embrace innovative circular design. But we will only unlock this positive change at scale by bringing together designers, policymakers, businesses and investors. What is abundantly clear is that nature must become a priority issue as we transition towards a regenerative built environment that balances growth with human and societal wellbeing for long-term prosperity.”

For further information, please visit https://www.ellenmacarthurfoundation.org/building-prosperity



More News from Ellen MacArthur Foundation

More News on Europe

#Associations

European Business Coalition welcomes provisional application of EU–Mercosur Agreement and calls for Swift and full implementation

With the European Commission’s decision to provisionally apply the EU–Mercosur Interim Trade Agreement, a process spanning more than 25 years now moves decisively into its implementation phase.

#Europe

Antwerp Declaration community urges EU leaders to deliver emergency measures as Europe’s competitiveness crisis deepens

EURATEX, representing the European textile and fashion industry, joins the Antwerp Declaration Community’s call on EU Heads of State and Government to adopt emergency measures that restore industrial competitiveness and deliver tangible results for Europe’s manufacturing base in 2026.

#Europe

New EU rules to stop the destruction of unsold clothes and shoes

The European Commission today (Feb 9) adopted new measures under the Ecodesign for Sustainable Products Regulation (ESPR) to prevent the destruction of unsold apparel, clothing, accessories and footwear.

#Europe

FITA, ABIT and EURATEX underline strategic importance of Mercosur – EU Partnership Agreement for the textile and apparel industry

The Argentine Textile Industry Federation (FITA), the Brazilian Textile and Apparel Industry Association (ABIT), and the European Apparel and Textile Confederation (EURATEX) continue to monitor the process of internalizing the Mercosur-European Union Partnership Agreement. This agreement is essential for the competitiveness of our industries, on both sides of the Atlantic.

Latest News

#Techtextil 2026

DIENES at Techtextil 2026: Flexible pilot lines for bio-based fiber development

The growing relevance of bio-based materials in technical textiles is accompanied by increasing demands for reproducibility, high-quality data, and scalable process routes. Especially when working with cellulose and its derivatives, chitosan, lignin-based approaches, or bio-based PAN as a carbon-fiber precursor, R&D teams face variable feedstock quality, tighter process windows, and the need for reliable comparability across trials. This calls for flexible, data-driven experimental setups that can be reconfigured efficiently when recipes, solvents, and raw-material batches change.

#Texprocess 2026

Gunold showcases embroidery product range and services at Texprocess

At Texprocess 2026, GUNOLD will present numerous hands-on examples related to embroidery in Hall 8, Booth E20. The focus is on creative embroidery designs as well as the extensive product range of threads, nonwovens, and accessories for embroidery and embellishment. “Trade visitors can once again look forward to many new and creative embroidery designs. Of course, we will also showcase the matching products required to bring these ideas to life,” announces Marketing Manager Stephan Gunold.

#Nonwovens

EDANA and more than 70 industry organisations call for consistent exemptions in EU packaging regulation

EDANA, together with more than 70 industry associations and organisations, has issued a joint statement commenting on the European Commission’s Delegated Act under Article 29 of the Packaging and Packaging Waste Regulation (PPWR).

#Raw Materials

A Powerful Opening: Global thought leaders launch the International Cotton Conference Bremen

The International Cotton Conference Bremen will open on 25 March 2026 in the Parliament building of the Free Hanseatic City of Bremen with a keynote session of exceptional calibre. Distinguished international experts will set the stage for the conference by offering incisive perspectives on the most pressing challenges and the defining trends shaping the future of the global cotton trade. Their insights will span a broad spectrum — from geopolitically driven disruptions affecting global supply chains to the opportunities emerging from innovation-led agriculture capable of supporting a growing world population. Together, these opening keynotes will frame the dialogue of the conference, highlighting both the complexity of today’s market environment and the pathways toward a resilient and forward-looking cotton sector.

TOP