#Recycling / Circular Economy

2025-08-07

The Foundation signs a joint letter on the EU Circular Economy Act

Today, the European Commission has launched a crucial Public Consultation for its upcoming Circular Economy Act (CEA). The Foundation has joined a coalition of seven leading European civil society organisations to issue a joint statement calling for an ambitious and transformative piece of legislation.

The highly anticipated Circular Economy Act, expected to be proposed in Q4 2026, is a cornerstone of the EU's broader Clean Industrial Deal package, which aims to position the EU as the world leader in the circular economy by 2030. This new act will build upon the foundation laid by the 2020 Circular Economy Action Plan, which has already spurred significant legislative initiatives in areas like product design and waste management.

The joint statement is a collaborative effort by seven prominent European civil society organisations: Cambridge Institute for Sustainability Leadership (CISL), Ellen MacArthur Foundation, Environment Coalition on Standards (ECOS), European Environmental Bureau (EEB), Institute for European Environmental Policy (IEEP), Reuse and Recycling European Union Social Enterprises (RREUSE), Zero Waste Europe. The statement aims to ensure that the Act fully embeds circular economy principles in Europe’s entire economic system.

The statement reinforces the role of the circular economy as key for the EU to reach its three main priorities: competitiveness, strategic resilience, and decarbonisation. It urges the European Commission to ensure that the upcoming EU Circular Economy Act delivers an ambitious, systemic shift in how Europe manages its material use, specifically with three asks:

+ Set science-based targets on resource use.

+ Harness the potential of keeping products and components in use, not just materials.

+ Accelerate safe material circulation by integrating chemical and circular economy legislation.

The publication of this joint letter marks a significant moment in the journey towards a more circular and sustainable Europe. It underscores the urgent need for robust legislation that can accelerate the transition and secure the EU's leadership in the global circular economy.

The letter:

https://content.ellenmacarthurfoundation.org/m/4859b348f9745f3d/original/Circular-Economy-Act-Letter-Aug-1-2025.pdf?_gl=1*ximztn*_ga*NzkzNDE0MTQwLjE3NTQ1OTcxMjI.*_ga_V32N675KJX*czE3NTQ1OTcxMTkkbzEkZzEkdDE3NTQ1OTc1OTQkajUyJGwwJGgw*_gcl_au*MTIxMjY1MTg1LjE3NTQ1OTc1ODc.

Building Prosperity: Unlocking the potential of a nature-positive, circular economy for Europe Business and nature to reap rewards from circular urban spaces

The report, ‘Building Prosperity: Unlocking the potential of a nature-positive, circular economy for Europe’, calls for the adoption of six circular strategies to transform Europe’s built environment. This will boost economic activity, increase climate resilience, and make cities more vibrant places to live and work.

EU ban on destroying unsold clothing and footwear now in force

The European Union's ban on the destruction of unsold clothing, clothing accessories and footwear has entered into force. Since July 19, 2026, large companies across the EU have been prohibited from destroying unsold textile products, while medium-sized companies will be required to comply with the same rules from 2030.

Circ launches first denim collection with H&M featuring TENCEL™ | Circ® with REFIBRA™ technology

Circ today announced that the first men's denim collection featuring TENCEL™ | Circ® with REFIBRA™ technology is now available at H&M, marking the commercial delivery of this unique pilot project first announced in October 2025. Featuring two styles available across the UK, Scandinavia, Central Europe, Eastern Europe, South Europe, Turkey, North America, Mexico, Canada, and the Middle East, the launch brings TENCEL™ | Circ® with REFIBRA™ technology into H&M's standard men's denim assortment for the first time.

Eastman Naia™ brings its inside-out denim vision to Kingpins New York

Following its debut at Kingpins Amsterdam, Eastman Naia™ brings the next chapter of its denim story to Kingpins New York, taking place July 22–23. At Booth Green 7, Naia™ presents its denim proposition built around three complementary design directions: Performance Denim, Fashion Denim and Authentic Denim.