#Textiles & Apparel / Garment

2022-07-14

Milano Unica & C.L.A.S.S. join forces to activate the future of fashion through smart ingredients

C.L.A.S.S. is ready for another important synergy, with the aim of sharing its message of responsible innovation. The international eco-hub will join forces with Milano Unica to push the change towards a new generation of fashion through its C.L.A.S.S. SMART SHOP: the online space offering eco-high-tech materials representing a vast range of categories able to create a new generation of fashion.

Milano Unica, C.L.A.S.S. Area - Hall 8, 12-13-14 July, Fiera Milano

Born in 2018, it is dedicated to students, designers and new generation brands who want to explore and test premium materials mixing style, innovation and responsibility. All without minimums, all with high quality, transparency and responsible costs.

The C.L.A.S.S. Area – Hall 8 at Milano Unica will be an immersive journey of smart materials with advanced responsible solutions for the contemporary wardrobe, which include all the different expressions of textile ingredients: natural, transformed, innovative and back in the loop materials, giving everyone the possibility to create design, innovative and yet responsible products in line with their new generation of contemporary values.

“We are extremely pleased to be here at Milano Unica, the Italian fair for the ingredients of fashion, promoting a new generation of synergy to support and activate the change into fashion system enabling the new generation of designers, product managers, buyers, researchers and students with its number 1 education tool, the C.L.A.S.S. Smart Shop” Says Giusy Bettoni, Founder and CEO C.L.A.S.S. “We believe this is a valuable opportunity to share possibilities and chances with new the generations to start a conscious and yet innovative fashion product with a “learning by using” approach to the latest developments in smart materials”.

The C.L.A.S.S. SMART SHOP partners exhibiting at Milano Unica are: ALBINI GROUP - A03, BRUNELLO - C17 C19 C21 C23 C25, ILUNA GROUP - E08, IMBOTEX - INNOV.05 and ZIGNONE - C02.

C.L.A.S.S. launches Smart Closet

Smart Closet is the beautiful, innovative and responsible next-generation wardrobe that carries a new generation set of values portrayed through C.L.A.S.S. InsideOut System Decalogue. It is a new approach to fashion where the concept of well-being extends to that of well-dressed, embracing those who create products and who use them. A harmony between aesthetics and responsibility that shows the fully transparent and traceable journey of a product from the raw material to the end-consumer throughout the whole supply chain.

Mario Jorge Machado re-elected President of EURATEX

The EURATEX General Assembly has re-elected Mario Jorge Machado as President of EURATEX, renewing its confidence in his leadership at a crucial moment for the European textile and clothing industry. The sector is facing rising costs, global competitive pressure and an increasingly challenging transition towards sustainability and digitalisation.

Next week’s focus: Intertextile Shenzhen & Yarn Expo Shenzhen fuse textile tradition with sustainable, digital trends

Fashion will not be left behind in one of the world’s undisputed tech and manufacturing capitals. Which is why next week, at Intertextile Shenzhen Apparel Fabrics and Yarn Expo Shenzhen 2026, the organisers have made special efforts to integrate textile topics such as materials innovation, holistic sustainability, digitalisation and AI. Yet, from 9 – 11 June at the Shenzhen Convention and Exhibition Center, the platform also includes timeless tradition and heritage-inspired evolution in equal measure. Across both shows, over 600 exhibitors from 11 countries and regions are set to showcase everything from Peruvian alpaca wool fabrics to tea-derived fibres, while their fringe programmes will explore diverse solutions along the entire value chain.

Carbon-ceramic hybrid fibre proves its worth – NRW Minister for Science Mona Neubaur congratulates ITA start-up TERNAfil

MAXCarbon technology, a novel carbon-ceramic hybrid fibre developed by ITA spin-off TERNAfil, secured third place at the HIGH-TECH.NRW Demo Day on the TÜV NORD campus in Essen. The technology combines the strength of carbon fibres with the temperature and corrosion resistance of ceramic materials. Mona Neubaur, Minister for Science in North Rhine-Westphalia, congratulated the team on their success and on winning prize money of 4,000 euros.

DTF vs DTG Printing - The technologies shaping today’s custom merchandise market

From sportswear to branded tote bags, custom merchandise continues to grow in popularity across sectors, driving print shops to cater to short runs, personalisation, and rapid turnaround. As print providers look to this market, two printing technologies often stand out: Direct‑to‑Film (DTF) and Direct‑to‑Garment (DTG). Each offers its own benefits, and understanding these differences helps determine the most suitable production method for print service providers.

Towards pragmatic and harmonised labelling in the EU

EDANA, alongside 14 European associations, urges the European Commission and Member States to adopt a pragmatic approach for the future harmonised packaging labels, in line with the EU’s agenda for the EU Single Market, simplification and competitiveness. The system should rely on text-free pictograms, available in achromatic or monochromatic versions matching the packaging palette, with the possibility of using digital labelling as a core element. Our associations represent manufacturers of consumer goods across Europe.

"We will become a recycling powerhouse"

The textile industry is now in its fourth consecutive year of crisis, while automation, artificial intelligence and recycling are reshaping the rules of the game. In this interview, Rieter CEO Thomas Oetterli discusses the first signs of a market recovery, reflects on his first three years at the helm of the company, explains the integration of Barmag, outlines Rieter’s vision of the fully automated spinning mill and highlights the strategic importance of recycling. In doing so, he explains why the new Rieter Group aims to play a leading role in transforming the textile value chain into a circular economy.