#Textiles & Apparel / Garment

2022-07-14

Milano Unica & C.L.A.S.S. join forces to activate the future of fashion through smart ingredients

C.L.A.S.S. is ready for another important synergy, with the aim of sharing its message of responsible innovation. The international eco-hub will join forces with Milano Unica to push the change towards a new generation of fashion through its C.L.A.S.S. SMART SHOP: the online space offering eco-high-tech materials representing a vast range of categories able to create a new generation of fashion.

Milano Unica, C.L.A.S.S. Area - Hall 8, 12-13-14 July, Fiera Milano

Born in 2018, it is dedicated to students, designers and new generation brands who want to explore and test premium materials mixing style, innovation and responsibility. All without minimums, all with high quality, transparency and responsible costs.

The C.L.A.S.S. Area – Hall 8 at Milano Unica will be an immersive journey of smart materials with advanced responsible solutions for the contemporary wardrobe, which include all the different expressions of textile ingredients: natural, transformed, innovative and back in the loop materials, giving everyone the possibility to create design, innovative and yet responsible products in line with their new generation of contemporary values.

“We are extremely pleased to be here at Milano Unica, the Italian fair for the ingredients of fashion, promoting a new generation of synergy to support and activate the change into fashion system enabling the new generation of designers, product managers, buyers, researchers and students with its number 1 education tool, the C.L.A.S.S. Smart Shop” Says Giusy Bettoni, Founder and CEO C.L.A.S.S. “We believe this is a valuable opportunity to share possibilities and chances with new the generations to start a conscious and yet innovative fashion product with a “learning by using” approach to the latest developments in smart materials”.

The C.L.A.S.S. SMART SHOP partners exhibiting at Milano Unica are: ALBINI GROUP - A03, BRUNELLO - C17 C19 C21 C23 C25, ILUNA GROUP - E08, IMBOTEX - INNOV.05 and ZIGNONE - C02.

C.L.A.S.S. launches Smart Closet

Smart Closet is the beautiful, innovative and responsible next-generation wardrobe that carries a new generation set of values portrayed through C.L.A.S.S. InsideOut System Decalogue. It is a new approach to fashion where the concept of well-being extends to that of well-dressed, embracing those who create products and who use them. A harmony between aesthetics and responsibility that shows the fully transparent and traceable journey of a product from the raw material to the end-consumer throughout the whole supply chain.

Messe Frankfurt commits further to East Africa: three textiles trade fairs during Africa Sourcing and Fashion Week from 2027

Messe Frankfurt and its Texpertise Network continue their steady, successful trajectory in the region. As Africa Sourcing and Fashion Week (ASFW) opened today, Member of the Executive Board Detlef Braun announced that Messe Frankfurt is licencing its three leading international trade fair brands Texworld, Apparel Sourcing and Texprocess to Nairobi, Kenya for the first time in 2027. From now on, they will take place annually as part of the Africa Sourcing and Fashion Week (ASFW) Nairobi.

“We Believe in the Value of Textiles”: Successful Opening of the KARL MAYER TEXTILE INNOVATION CENTER

KARL MAYER inaugurated its new, state-of-the-art TEXTILE INNOVATION CENTER (TIC) with a four-day opening week from April 21 to 24. The highlight of the week was the grand opening on Thursday, which drew a strong turnout from the international textile industry: around 220 customers, brands, and partners from across the textile value chain came to the company’s headquarters in Obertshausen for a first-hand look at the new high-tech development environment and lively exchange with industry peers.

Itema to showcase weaving excellence at ITM 2026

From June 9 to 13, Itema will exhibit at ITM 2026 in Istanbul (Hall 8 – Stand 806D), unveiling a distinctive exhibition concept designed to highlight the Company’s expertise across the entire weaving value chain. For this year’s edition, Itema will introduce an innovative stand experience built around two core areas: advanced weaving and spare parts solutions and an immersive textile gallery featuring fabrics produced by Itema Customers worldwide.

Last chance to apply: ITMA 2027 Start-Up Valley closes tomorrow

Applications for the Start-Up Valley at ITMA 2027 close tomorrow, offering young technology companies the opportunity to follow in the footsteps of several successful participants from the 2023 edition. The initiative, organised under the CEMATEX Start-Up Grant programme, has already helped a number of textile start-ups accelerate their transition from early-stage concepts to industrial partnerships, funding rounds and commercial deployment.

Jeanologia brings “Billy” to China, the AI transforming denim design

The denim industry is turning its attention to Hangzhou this week, where a new edition of Kingpins, the leading international trade show for the sector, takes place on May 21 and 22. There, the Spanish company Jeanologia, a global leader in sustainable technologies for the textile industry, is introducing its latest innovation to the Chinese market: “Billy”, the first artificial intelligence specifically developed for denim finishing design.