#Textiles & Apparel / Garment

2022-07-14

Milano Unica & C.L.A.S.S. join forces to activate the future of fashion through smart ingredients

C.L.A.S.S. is ready for another important synergy, with the aim of sharing its message of responsible innovation. The international eco-hub will join forces with Milano Unica to push the change towards a new generation of fashion through its C.L.A.S.S. SMART SHOP: the online space offering eco-high-tech materials representing a vast range of categories able to create a new generation of fashion.

Milano Unica, C.L.A.S.S. Area - Hall 8, 12-13-14 July, Fiera Milano

Born in 2018, it is dedicated to students, designers and new generation brands who want to explore and test premium materials mixing style, innovation and responsibility. All without minimums, all with high quality, transparency and responsible costs.

The C.L.A.S.S. Area – Hall 8 at Milano Unica will be an immersive journey of smart materials with advanced responsible solutions for the contemporary wardrobe, which include all the different expressions of textile ingredients: natural, transformed, innovative and back in the loop materials, giving everyone the possibility to create design, innovative and yet responsible products in line with their new generation of contemporary values.

“We are extremely pleased to be here at Milano Unica, the Italian fair for the ingredients of fashion, promoting a new generation of synergy to support and activate the change into fashion system enabling the new generation of designers, product managers, buyers, researchers and students with its number 1 education tool, the C.L.A.S.S. Smart Shop” Says Giusy Bettoni, Founder and CEO C.L.A.S.S. “We believe this is a valuable opportunity to share possibilities and chances with new the generations to start a conscious and yet innovative fashion product with a “learning by using” approach to the latest developments in smart materials”.

The C.L.A.S.S. SMART SHOP partners exhibiting at Milano Unica are: ALBINI GROUP - A03, BRUNELLO - C17 C19 C21 C23 C25, ILUNA GROUP - E08, IMBOTEX - INNOV.05 and ZIGNONE - C02.

C.L.A.S.S. launches Smart Closet

Smart Closet is the beautiful, innovative and responsible next-generation wardrobe that carries a new generation set of values portrayed through C.L.A.S.S. InsideOut System Decalogue. It is a new approach to fashion where the concept of well-being extends to that of well-dressed, embracing those who create products and who use them. A harmony between aesthetics and responsibility that shows the fully transparent and traceable journey of a product from the raw material to the end-consumer throughout the whole supply chain.

Vietnam’s market evolution creates new sourcing opportunities at VIATT 2027

As Vietnam’s textile industry continues to upgrade and scale, new opportunities are emerging for suppliers of advanced raw materials, design-led fabrics, production technologies, and sustainability solutions. The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will return 24 – 26 February 2027, presenting a cross-sector platform – spanning apparel, home and technical categories – for overseas companies to connect with manufacturers, brands, sourcing offices, retailers, and industry buyers from Vietnam, ASEAN, and beyond.

The Or Foundation, adidas, BESTSELLER, H&M Group, and Inditex launch Apparel Recovery Coalition, responding to impacts of post-consumer textile exports

adidas, BESTSELLER, H&M Group, Inditex and The Or Foundation, with support from Circle Economy, unveiled the Apparel Recovery Coalition (ARC). The coalition will explore how producer responsibility systems can support circular pathways such as reuse, upcycling, recycling, and responsible waste management in countries that receive large volumes of exported secondhand apparel.