#Sustainability

2020-09-10

H&M Group lays the foundation for its biodiversity work

Cecilia Brännsten presents H&M Group's ambition for biodiversity during WWF's presentation of the Living Planet Report 2020.

Today WWF has published its flagship Living Planet Report, a comprehensive study of trends in global biodiversity and the health of the planet. This year's report provides scientific evidence to what nature has been telling us repeatedly: unsustainable human activity - today world citizens live as if we had 1.6 globes at our disposal - is pushing the planet’s natural systems that support life on Earth to the edge. In this context, Environmental Sustainability Manager Cecilia Brännsten presents H&M Group's ambition for biodiversity.

"A thriving fashion industry is undeniably dependent on healthy ecosystems and climate change kept within safe planetary boundaries."

Cecilia Brännsten, Environmental Sustainability Manager H&M Group

Cecilia adds: "When using the land for cultivating the cotton to make our customers’ favourite garments, regenerative farming is the future. When washing and dyeing the customers favorite jeans the soil and water should be left unharmed. Our ambition for biodiversity, together with our climate strategy, will help us in our work to relieve the planet from critical pressure, creating a more resilient supply chain and business".

“It is extremely important that businesses start taking action to fight biodiversity loss, as they have a powerful role to play in bending the curve and investing in nature. We salute H&M’s holistic approach to manage their impact and dependence on biodiversity and hope that other companies will follow their example.”

Erika Sundell, Head of Corporate Partnerships at WWF Sweden

H&M Group's long-term vision is to have a net positive impact on biodiversity. That means not only avoiding and mitigating harm, but leaving the natural environment in a better state than beforehand through habitat restoration and protection.

In order to achieve this, H&M Group has set two objectives:

1. To prevent and reduce the company's overall impact on biodiversity and natural ecosystems in our value chain.

2. Help to protect and restore biodiversity and natural ecosystems in line with what science requires*.

The base for H&M Group's ambition on biodiversity started with a biodiversity footprint assessment to identify the biggest impact areas of our business. The next step is now to align and formalise goals. Looking ahead, the company will continue to:

cooperate with WWF through a specific biodiversity workstream,

work on biodiversity traceability strategy to measure progress,

participate in forums and cooperating with organisations driving work in the area of biodiversity.

*Science currently calls for action to ensure that 50% of the Earth’s surface is protected, restored and sustainably managed by 2030, with 30% of the area being fully protected and 20% sustainably managed.

“Production is a product”

From technical textiles and AI-driven robotics to the limitations of textile circularity: Professor Dr Thomas Gries looks back on more than two decades of development at ITA Aachen. In the interview, he explains why production technology remains a decisive success factor, discusses international collaborations and innovation ecosystems, and shares his views on the transformation of production landscapes and the challenges facing an increasingly regulated industry.

“We need to move away from the price trap and return to a value-driven mindset.”

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Jeanologia and BCome connect factory data with Life Cycle Assessment and Digital Product Passports

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The Or Foundation, adidas, BESTSELLER, H&M Group, and Inditex launch Apparel Recovery Coalition, responding to impacts of post-consumer textile exports

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Georg Stausberg, a veteran of the textile machinery industry, takes over as Rieter Group CEO

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Inside the Making connects denim and sportswear supply chains at Ecomondo 2026

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EDANA welcomes definitive EU anti-dumping measures on Chinese PET spunbond

EDANA, the international association serving the nonwovens and related industries, has welcomed the European Commission's decision to impose definitive anti-dumping duties on imports of PET spunbond originating in China. The association considers the measures an important step towards restoring fair competition and safeguarding European industrial capacity.

EU imposes definitive anti-dumping duties on Chinese PET spunbond imports

The European Commission has introduced definitive anti-dumping duties ranging from 39.8% to 48.1% on imports of PET spunbond from China. The measures, which entered into force on 31 October 2026, will remain in place for five years and are intended to address unfairly priced imports that have caused injury to European manufacturers. The EU market for these nonwoven materials is valued at approximately €200 million.