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ISPO Munich 2022: Earlier date, latest topics and prominent athletes

© 2022 ISPO
The restart of ISPO Munich from November 28 to 30 at the Munich exhibition grounds will be held under the motto “New Perspectives on Sports”. In addition to more than 1,500 exhibitors from 55 countries in a total of 10 halls, visitors can expect an extensive program with a host of product innovations, a conference with top-class speakers, the presentation of the ISPO Cup, and famous athletes as guests. And all that at the start of the order period.

An extensive conference in the Future Lab, the latest product and textile trends, a host of networking events, prominent athletes, a notable winner of the ISPO Cup and the who’s who of sports business. Alongside the product innovations of the more than 1,500 exhibitors from 55 countries, ISPO Munich will offer extensive insights into the entire ecosystem of the sports industry at its November premiere. “It’s already clear ahead of the event that we need new perspectives on the market, consumers, retail and sport itself. Only together will we be able to solve the many different challenges in our industry. And without truly sustainable approaches and offers, we won’t get far in our business. ISPO Munich aims to not only discuss all the essential questions in our industry, but to also be the central lobby platform for sport and give it the important voice that matches its position in society,” says Tobias Gröber, Head of ISPO Group. Brands and companies from the outdoor, sports fashion, snow sports, health & fitness, Textrends and sourcing segments will be represented as exhibitors at ISPO Munich 2022.

ISPO Conference in the Future Lab with notable experts

The topic of sustainability plays an important role at the ISPO Conference. For example, Eva Karlsson (Houdini) and Antje von Dewitz (VAUDE) will be talking about the latest developments in the field of circular and regenerative business models. The conference will kick off on the first day of the trade fair with a panel on the future of winter sports in the face of climate change and energy shortage. John Yang, CEO of Helly Hansen China, will also provide an insight into the development of winter sports in Asia. Other speakers at the conference include Merijn Dols, Global Director for Open Innovation and Circular Economy Danone and Joao Paulo Ferreira, CEO Natura. More than 70 startups will also be represented in the Future Lab with their product and solution innovations in the ISPO Brandnew Area. The just under 100 winning products of the ongoing ISPO Award will be presented in the ISPO Award Area.

At the Retail Breakfast on the morning of the second day of the trade fair, Margit Gosau, CEO SPORT 2000 International GmbH, will speak about successful category management in sports retail. Other topics of Tuesday morning’s retail special are recruitment, customer loyalty and digital transformation.

ISPO Cup goes to Patagonia in 2022

On the first day of the trade fair, a company that makes an outstanding positive contribution to society will be honored with the newly designed ISPO Cup. The ISPO Cup will be presented to the outdoor clothing company Patagonia at an evening event on Monday, followed by the ISPO Party. The company has stood for sustainable business practices for decades. Company founder Yvon Chouinard transferred his shares in the company in September to two foundations that will use all the profits that are not reinvested in the company in the future for the fight against global warming and for nature conservation.

Prominent athletes at ISPO Munich

Many active and former athletes will also visit ISPO Munich. On the first day of the trade fair, Olympic tennis gold medalist Alexander Zverev and his brother Mischa will take part in a press conference held by improvr to talk about the latest training technologies in professional sport – also with the aid of virtual reality. In a live recording for the Red Bull podcast, professional cyclist and ski mountaineer Anton Palzer will discuss the topic of biohacking with other experts. Christian Schenk, Olympic gold medalist in the decathlon, who recently organized an all-inclusive festival in Rostock for people with and without disabilities, will address diversity and lobbying for good together with cyclist and Paralympics medal winner Denise Schindler, and social entrepreneur Katharina Inselkammer.




Other athletes who have confirmed their attendance include former alpine skier Felix Neureuther, mountaineer Kazuja Hiraide, the first person from Japan to receive the 17th Piolet d'Or Award, the “Academy Award” for mountaineering, multiple surfing world champion Björn Dunkerbeck, and the Swiss Kiteboard World Champion and freerider Maxime Chabloz. And under the motto “Stories to be told”, a session led by Sky presenter Laura Lutz will present prominent female entrepreneurs and athletes – powered by Frauen Verbinden, Messe München’s female empowerment initiative.

ISPO, Deloitte and McKinsey: latest data on the sports market

In addition to the current ISPO Consumer Insights Report with a brand ranking and trend forecast, ISPO Munich will also present the latest basic data on the sports market from various market partners. Deloitte and McKinsey, for example, will each present current figures and findings, while the European Outdoor Group and the textile industry present new studies for retailers.

Runner’s World Running Symposium and therapie München in the ICM

In parallel with ISPO Munich, therapie München will also be held at the exhibition grounds in the ICM for the first time. The trade fair with conference is aimed at physiotherapists, ergotherapists and sports therapists, as well as masseurs and medical lifeguards. A total of 90 exhibitors will showcase products and services for the growing therapy and medical rehabilitation market. The ICM will also host the Runner’s World Running Symposium on November 29. The latest developments in the running industry will also be highlighted for retailers in lectures and analyses. Companies like Adidas, Arion, Falke, Joe Nimble, On and True Motion will present themselves there.

“ISPO Munich isn’t just an exhibition of new products for the sporting goods industry, but is also the central meeting point for the industry, where the main focus is on personal contact between manufacturers, retailers and other industry players. With the new date at the end of November, we are positioned right at the start of the order period,” says Lena Haushofer, Exhibition Director of ISPO Munich. 



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