#Textile processing

2022-12-08

Discover Coloreel’s embroidery on-demand at Gina Tricot’s flagship Store

As a part of their Creative Studio initiative to offer more fun and sustainable ways for customers to stay on-trend with up-cycling and personalization, the Swedish fashion brand Gina Tricot will launch an on-demand embroidery studio in their Borås flagship store.

Coloreel has partnered with Gina Tricot to offer a unique chance to personalize new and loved clothing with Coloreel’s unlimited color embroidery technology.

During the first week of December, Coloreel will install one of its instant thread coloring units at Gina Tricot in Pallashuset. Customers can choose their favorite design from a selection of Coloreel ready embroideries and have their chosen clothing item embroidered in-store within a matter of minutes.

“The opportunity to explore Coloreel's innovative technology with our customers in-store is an amazing opportunity for us at Gina Tricot. We believe that technology like Coloreel will play a big part in our industry from a sustainability perspective going forward, and we are very proud to be a part of that journey”, says Emma Garrote, Global Production & Sustainability Manager at Gina Tricot.

“We’re excited about our partnership with Gina Tricot. This is one of the first opportunities Swedish consumers will have to experience Coloreel’s instant thread coloring technology live in a retail environment. There is an increasing consumer demand for personalized and customized clothing. With in-store on-demand embroidery, Coloreel can bring true value to Gina Tricot’s customers”, says Elin Wengström, VP Marketing & Communication at Coloreel.

EXPERIENCE COLOREEL LIVE

Thursday 1 Dec: 15.00-18.00

Friday 2 Dec: 15.00-18.00

Saturday 3 Dec: 11.00-14.00

Friday 9 Dec: 15.00-18.00

Saturday 10 Dec: 11.00-14.00

Friday 16 Dec: 15.00-18.00

Saturday 17 Dec: 11.00-14.00

For more information, please contact:

Elin Wengström, VP Marketing & Communication Coloreel,

elin.wengstrom@coloreel.com, +46 769 49 59 01

Texprocess 2026: Automation, digitalisation and AI redefine textile processing

Making investment decisions in textile processing has become significantly more demanding. Increasing energy costs, a shortage of skilled labour and ongoing geopolitical uncertainties are compelling companies to focus on technologies that deliver clear gains in efficiency and process reliability. This applies equally to apparel manufacturing and to the processing of technical textiles and high-performance materials. As a result, modernisation initiatives are assessed more carefully – even as the need to upgrade production systems continues to intensify.

Techtextil 2026: Between innovation pressure & market reality

From 21 to 24 April 2026, Techtextil in Frankfurt am Main will once again become the central meeting point for the international technical textiles and nonwovens industry. Running in parallel, Texprocess will focus on the industrial implementation of textile processing technologies as the leading platform in this field. Together, the two trade fairs form a closely integrated presentation and working platform along the entire textile value chain – from material development to finished applications.

Between geopolitical pressure and industrial resilience

In this interview, Dr. Janpeter Horn (VDMA) discusses the current challenges facing textile machinery manufacturers, shaped by geopolitical tensions, regulatory developments and subdued investment. He also outlines why innovation strength, integrated solutions and strategic positioning remain key to global competitiveness.

VEIT Group presents product highlights and innovations at Texprocess 2026

At Texprocess 2026 in Frankfurt am Main (April 21–24, Hall 8.0, Stand A18), the VEIT Group presents its latest solutions and product highlights for the industrial production of clothing and the processing of technical textiles. The focus is on efficient technologies for ironing, pressing, fusing, laminating and textile refinishing processes, covering applications from the apparel industry through to technical textiles as well as interior and automotive sectors.

Innovation as the answer: Techtextil and Texprocess honour solutions to global challenges with the 2026 Innovation Awards

The winners of the Techtextil and Texprocess Innovation Awards 2026 have been announced. Across ten categories, 17 international winners are being recognised for pioneering research, innovative products and materials, as well as new processes and technologies. These innovations provide solutions far beyond the textile industry – including sectors such as automotive, aerospace, medical, architecture, construction and robotics. The awards ceremony takes place on 21 April at Techtextil and Texprocess in Frankfurt. From 21 to 24 April, there is a winners’ exhibition as well as guided tours.

Aditya Birla Group showcases integrated technical textile capabilities at Techtextil 2026

As global industries rethink supply chains and accelerate the adoption of advanced materials, the Aditya Birla Group, a US$67‑billion global conglomerate, headquartered in Mumbai, India, showcased the full strength of its technical textiles portfolio at Techtextil 2026 in Frankfurt today. The Group’s presence underscored India’s transformation into a hub for high-value, performance-driven textile solutions within the global ecosystem.

Techtextil & Texprocess 2026: Global benchmark for textile innovation – Performance Apparel Textiles takes centre stage at the opening

With 1,700 exhibitors from 54 countries, Techtextil and Texprocess 2026 showcase the full range of innovation within the international textile industry – from new materials and recycling technologies to finishing solutions and high-performance textile manufacturing and processing technologies. The opening press conference centred on a key theme where innovation is especially strong: Performance Apparel Textiles.