#Sustainability

2024-09-12

Committing to 100% bluesign® approved fabrics by 2025, Storm Creek joins bluesign® System as the first US Promotional Products Brand Partner

Storm Creek, a leading innovator in sustainable apparel within the promotional products industry, is proud to announce its official partnership with bluesign® as a system partner. This partnership marks a significant milestone, as Storm Creek becomes the first promotional products brand to join the bluesign® system, setting a new standard for sustainability in the industry.

As part of this commitment, Storm Creek has pledged to use only bluesign® Approved fabrics by 2025. Their upcoming 2025 product catalog will already feature a range of products made with bluesign® certified fabrics, demonstrating their dedication to reducing environmental impact and promoting safe, responsible production practices.

“This partnership takes our already strong commitment to sustainability to the next level,” said Doug Jackson, Storm Creek Founder and President. “Our aim is to inspire and educate promotional products distributors to sell sustainably and increase the impact their end buyers can have. Storm Creek is proud to set the standard for the promo industry.”

Storm Creek’s partnership with bluesign® aligns with their mission to deliver high-performance, sustainable apparel while minimizing environmental impact. By adhering to the rigorous standards set by bluesign®, Storm Creek is not only ensuring the safety and sustainability of its products but also leading the charge in transforming the promotional products industry.

"We are thrilled to welcome Storm Creek as a promotional products brand to join the bluesign® System," said Daniel Rüfenacht, CEO of bluesign technologies ag. "Their commitment to using 100% bluesign® Approved fabrics by 2025 is a bold and commendable step towards a more sustainable future. Storm Creek’s leadership in this area sets an inspiring example for the entire promotional products industry."

For more information on bluesign® and their commitment to sustainable practices, please visit www.bluesign.com. For more information on Storm Creek visit distributor.stormcreek.com.

Storm Creek achieves bluesign® PRODUCT status

Storm Creek (ASI#/PPAI#) is proud to announce a meaningful sustainability milestone: the company has achieved bluesign® PRODUCT status: becoming the first US-based supplier in the promotional products industry to earn this globally respected certification. While this marks an industry first, for Storm Creek, it represents something far more important: a continuation of doing what they believe is right.

Textile Exchange reports growth in certifications and industry engagement

Textile Exchange has published its 2025 Annual Report, highlighting continued growth in certified sites, industry participation and the development of its standards and membership structure. According to the report, more than 100,000 sites worldwide are now certified to Textile Exchange standards, more than three times the number recorded in 2020. Preliminary figures also indicate 12% year-on-year growth across the organization's current standards, including the Global Recycled Standard (GRS), Recycled Claim Standard (RCS) and the Responsible Animal Fiber standards.

Updated supply chain taxonomy advances apparel alignment

The apparel alliance (Apparel Impact Institute, Cascale, Textile Exchange, and ZDHC Foundation) today announced the launch of Version 2 of the Supply Chain Taxonomy, an updated harmonized framework designed to improve consistency, transparency, and collaboration across the textile, clothing, leather, and footwear (TCLF) sectors of the broader apparel industry.

More patterns, less effort: the MULTI-MATIC® at Rohleder

Rohleder is one of Europe’s most modern weaving mills. For over 80 years, the family-owned company has been developing and manufacturing premium fabrics for brands, retailers and private customers – 100% Made in Germany. This success is made possible by a consistent focus on design, quality, and functionality, as well as by continuous investment in state-of-the-art production facilities. Rohleder also relies on innovative technologies in warp preparation and has been collaborating with KARL MAYER for many years. As recently as 2023, a MULTI-MATIC® was delivered to the company’s headquarters in Konradsreuth.

BASF opens global diaper and superabsorbents performance lab in Mumbai

BASF has officially inaugurated its new Performance Lab for diapers and superabsorbents (SAP) in Mumbai on August 18, 2026, which will provide technical and application services to superabsorbent customers globally. The new lab of BASF’s Hygiene Solutions business has been established in less than a year and is part of BASF’s Innovation Campus Asia Pacific in Mumbai, BASF’s second largest R&D site in Asia Pacific established in 2017 under BASF Chemicals India Private Limited.

Naia™ from Eastman strengthens western hemisphere textile connections at Apparel Sourcing Show Guatemala

As brands and retailers explore more diversified and responsive sourcing networks, the Naia™ brand from Eastman is strengthening its engagement with the textile and apparel value chain across the western hemisphere. From August 18–20, the company will participate for the first time in Apparel Sourcing Show Guatemala, a regional meeting point for apparel sourcing, manufacturing and nearshoring.

Dornbirn GFC 2026 expands conference program with new thematic sessions

For 65 years, Dornbirn GFC has stood for innovation and is one of the world’s leading conferences in the fiber industry. From September 16 to 18, 2026, the international fiber community will meet in Dornbirn, Austria, to discuss current trends, technological developments, and forward-looking solutions. More than 600 experts from industry and academia from over 30 countries are expected to attend. With around 100 presentations by renowned speakers, a 2,5-day conference program, and three parallel presentation rooms with moderated sessions, Dornbirn GFC provides a first-class platform for knowledge exchange, networking, and international collaboration. Together, participants will generate ideas and impulses that will sustainably shape the future of the global fiber industry.