#Retail & Brands

2023-09-14

Propulsion and protection: Nike unveils the LeBron XXI

The LeBron XXI is built for basketball’s next generation. LeBron didn’t need to look very far to find his muse for the shoe: his 8-year-old daughter, Zhuri. Inspired by the notion of protection for the modern player, the shoe’s upper is inspired by an oyster shell, protecting the pearl inside.

What to know

• The LeBron XXI evolves the low-cut profile of the LeBron XX with premium lightweight materials modeled after the properties of an oyster shell. The shoe is built to serve the next generation and is inspired by LeBron’s daughter, Zhuri.

• Underfoot, the shoe features a Zoom Turbo unit in the forefoot; a bottom-loaded, 13-millimeter Zoom unit in the heel; and a full-length Cushlon 2.0 foam carrier.

Using lightweight materials, the upper’s venting is striated to look like the veining of a shell, helping contain the player during explosive movements. That containment is visualized by a lightweight mono-mesh reinforced by 360 degrees of zonal cables around the midfoot, helping support and secure the player over the footbed. Perforations on the medial Swoosh provide enhanced breathability. Underfoot, the shoe features a Zoom Turbo unit in the forefoot and a bottom-loaded, 13-millimeter Zoom unit to support propulsion. A full-length Cushlon 2.0 foam carrier for a pillowy feel and a TPU midfoot shank provides stability and extra pop for dynamic movements.

“As we took our next steps from the LeBron XX, we were inspired by the way LeBron maintains his body and his game during the offseason,” says Jason Petrie, Lead Designer for the LeBron XXI. “His trainer says it's like taking care of an F1 car. You tweak the car between each race. You don’t need to rebuild the car completely. We wanted to retain some of the elements we know he loved, like the Zoom Turbo unit, but refine some of the finishes in the upper.”

The shoe features other qualities inspired by an oyster shell. Exposed construction on the foxing gives a shell-like appearance The perforated foam tongue is quilted, also imitating a shell’s appearance and providing a plush feel.

The LeBron XXI, available in full family sizing, releases globally beginning September 28.

Nike unites innovation, design and product teams to accelerate athlete-centered innovation

Nike, Jordan Brand and Converse are joining forces under a new, athlete-focused creation structure aimed at accelerating innovation and driving growth across NIKE, Inc. The new setup unites the Innovation, Design and Product teams from all three brands into a single “creation engine” that will enable greater sharing of insights, technology and manufacturing methods throughout the innovation process. This integration is part of Nike’s new Sport Offense strategy and is designed to enhance the creation of products that help athletes perform at their best.

Nike and NFL launch Rivalries program with new uniforms and fan gear inspired by communities

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Recover™ secures multi-year recycled cotton agreement with H&M

Recover™ has signed a multi-year agreement with H&M to support the integration of its recycled cotton fiber, RCotton, for use in H&M’s products. Since early 2024, H&M and Recover™ have collaborated on product development, which now enables scaled commercial introduction of Recover™ mechanically recycled cotton into H&M’s collections.

GORE-TEX® KIDSWEAR launches innovative membership scheme for kids’ jackets

With its revolutionary new membership model, GORE-TEX® Kidswear now offers families a simple, flexible and sustainable way of kitting out their children in top-quality jackets. It is aimed at the parents of children aged between five and ten and kicks off with a choice of functional winter jackets.

Cotton made in Africa partners receive top marks in independent verifications

Cotton made in Africa® (CmiA) and CmiA Organic are two internationally recognised standards that aim to promote sustainable development in the African cotton sector south of the Sahara. To ensure the standards’ credibility among brands, retailers, and consumers, independent verifiers evaluate compliance on the ground. The verification results for 2025, now published in the Aggregated Verification & Implementation Report, were very strong: The verifiers awarded consistently very good remarks regarding management, people, prosperity, and the environment.

Bangladesh: Italian textile machinery mission stops in Dhaka and Chittagong

Technological upgrading and the transition toward higher value-added production are driving the new Italian industrial mission to Bangladesh. This year, the mission will split between the country’s two main manufacturing hubs, where Italian manufacturers will meet the leaders of the local textile supply chain in two strategic stages: July 7th in Dhaka and July 9th in Chittagong.

Yarn Expo Shenzhen 2026 closes doors, advancing sustainable and innovative sourcing in South China

Yarn Expo Shenzhen 2026 served as a strategically positioned mid-year sourcing platform for the Greater Bay Area, highlighting Shenzhen’s role in connecting regional demand, supply and innovation exchange across the textile value chain. During the three-day fair, over 20,000 visits were drawn from 74 countries and regions[1], as exhibitors and buyers engaged with new developments in greener, performance-led, and value-added yarn and fibre solutions. Held in conjunction with Intertextile Shenzhen Apparel Fabrics and PH Value, the fair underscored the benefits of closer synergy and new materials across yarn, fabric and apparel platforms for the South China market.