#Recycling / Circular Economy

2024-09-05

CARBIOS appoints Tommy Maussin as Chief Marketing Officer

CARBIOS, (Euronext Growth Paris: ALCRB), a pioneer in the development and industrialization of biological technologies to reinvent the life cycle of plastic and textiles, announces the appointment of Tommy Maussin as its Chief Marketing Officer, effective 2 September 2024. His mission involves developing and overseeing CARBIOS’ global marketing and sales activities with brands across various industries, including packaging, textiles, luxury, automotive, cosmetics, healthcare, and industrial goods.

Tommy will be responsible for enhancing CARBIOS’ global presence to initiate and conclude commercial agreements with brand owners. His proven track record of profitable businesses in a variety of industries, and in complex and international environments, is expected to play a pivotal role in shaping CARBIOS’ customer-centric marketing strategies moving forward. Tommy Maussin joins the Executive Committee and reports to Emmanuel Ladent, Chief Executive Officer of CARBIOS.

With over 17 years of experience in international business for several Michelin tire divisions, Tommy spent the last four as European Director and Vice President of its lifestyle division, successfully transforming operations and driving substantial growth for Michelin Guides and Robert Parker Wine Advocate across various regions. His vision for CARBIOS centers on driving business growth through strategic execution, fostering multicultural teams, and maintaining a strong focus on customer relationships to drive business growth.

Tommy MAUSSIN - CARBIOS Chief Marketing Officer and Executive Committee member to develop CARBIOS’ presence with brands worldwide © 2024 CARBIOS

"I'm delighted to welcome Tommy to the CARBIOS team. His expertise in varied and complex marketing landscapes and his forward-thinking approach to leadership are exactly what we need to continue expanding the CARBIOS brand and conclude commercial agreements with brand owners", says Emmanuel Ladent, CEO, CARBIOS.

Tommy Maussin, Chief Marketing Officer, CARBIOS, says: "With CARBIOS’ ambitious international and commercial objectives, I am thrilled to join its incredible team at a very exciting time for this dynamic, innovative scale-up. I am convinced of the immense potential of the technology to make a positive impact on the planet, and I look forward to leveraging my experience to contribute to the company’s growth, driving marketing strategies that resonate with our customers and set new standards in the industry."

Tommy originally trained as an engineer at ICAM Engineering School before completing a specialized Postgraduate Degree in Strategy and Management of International Business at ESSEC Business School. His prior roles at Michelin include leading global marketing and strategy for automotive brands, where he significantly improved product mix and operational margins, and overseeing marketing for the European 2-wheel tire division. Most recently, as Vice President and Europe Director for Michelin's lifestyle division, he led the transformation of the Michelin Guide business from a communication-focused activity into a profitable international enterprise, increasing turnover fourfold in three years. Additionally, Tommy has entrepreneurial experience as co-founder of a company that aims to decarbonate road construction and maintenance, and is an active speaker and educator in strategy and marketing.

Carbios and Wankai postpone startup of China’s first PET biorecycling plant to 2028

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CARBIOS and Wankai sign strategic PET biorecycling pact

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Ence and ShareTex begin initial testing of the ATENEA innovation project to promote textile recycling in Spain

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DePoly Inaugurates its Showcase Plant in Monthey Switzerland

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Commission clarifies rules on plastic bottles recycling

The European Commission today adopted new rules on recycling of single-use plastic beverage bottles made primarily of polyethylene terephthalate (PET bottles). These rules establish, for the first time, a methodology to calculate, verify and report chemically recycled content. This is part of the Commission’s December 2025 plastics package.

DyStar releases FY2025 sustainability report, marking a new milestone towards its 2030 targets

DyStar, a leading specialty chemicals company with more than a century of expertise in product development and innovation, today announced the release of its FY2025 Sustainability Report, marking a significant milestone in its sustainability journey and reinforcing its commitment to long-term value creation.

TERIS reaches milestone: Fraunhofer consortium develops new standards for tire analysis

In the “TERIS” project, the Fraunhofer institutes ICT, IGD, and IWM—led by the Fraunhofer Institute for Structural Durability and System Reliability LBF—have reached a decisive milestone. For the first time, the teams aim to generate, analyse, and predict tire wear in the laboratory in a standardized and practical manner. As part of this milestone, results are now available on reference abrasion, particle analysis, tribological models, AI-based surface analysis, a test bench concept, and methods for accelerated aging and VOC detection. The tire industry, testing services, and environmental agencies will in future benefit from reliable, rapid laboratory procedures for emissions assessment.