Upgrade for the T-shirt: Livinguard launches self-disinfecting and odour-neutralizing shirts

Unpleasant odours are a thing of the past. The new Livinguard T-shirts and polo shirts remain odourless and hygienically fresh even after prolonged wear. The patented Livinguard Technology renders bacteria and viruses harmless and thus ensures hygienically clean, long-lasting fresh textiles.

Based on its self-disinfecting Livinguard Technology, the company is launching new T-shirts and polo shirts. The technology renders bacteria and viruses harmless, making them not only hygienically fresh for several days, but also odourless. Since the textiles need to be washed less frequently, this also saves water, energy and detergent.

“By wearing a Livinguard shirt, you not only protect yourself and the environment, but you also look good doing it, for an all-round carefree package and the protection you deserve,” says Sanjeev Swamy, founder and CEO of Livinguard.

Application: Optimal also as outdoor and work clothes

These features make the shirts particularly suitable as work clothes, as they ensure that the wearers always feel fresh – even when the shirt is used several times or for long periods. Employees such as caterers, physiotherapists or craftsmen benefit from an extended wearing time, while the shirts remain hygienic and fresh. Employers also benefit from the ability to brand the shirts with their company name and logo.

Outdoor and camping fans can also rejoice, as the innovation not only means that they have to pack and transport less clothing, but also that they do not have to rely on laundry facilities when out and about. Therefore, anyone who will be outdoors for longer periods without a change of shirt will no longer have to feel uncomfortable, as the Livinguard shirts make for an odour-free and hygienically clean adventure.

The clothing line includes T-shirts and polo shirts in seven (women) and six (men) different colours in sizes XS to 3XL (women) and S to 3XL (men). All shirts are made of soft premium cotton and thus have excellent wearing comfort, coupled with breathability. Therefore, they offer not only long-lasting freshness, but also excellent quality, developed in Switzerland.

Antiviral Livinguard Technology

Livinguard technology is based on applying positive charges to textile surfaces at the molecular level, which ensures that pathogens are inactivated. This antiviral function is scientifically proven and works via a strong positive charge. Alternative metal-based solutions are quickly rinsed out during washing and can be harmful to the environment and human health. In contrast, Livinguard textiles are finished with an environmentally friendly formula that is safe for skin and lungs. Livinguard is convinced that the future depends on sustainable, environmentally friendly solutions and therefore develops technologies that are not only highly effective, but also low-waste and resource-saving. For example, Livinguard antiviral masks can be reused up to 210 times, contributing not only to the fight against the Corona pandemic, but also against pollution from disposable masks.