New sustainable fiber is made from bottles at high risk of entering the ocean

“REPREVE Our Ocean is a premium collection of fiber and resin sourced from bottles at high risk of entering in the ocean,” said Jay Hertwig, Senior Vice President of Global Brand Sales for Unifi. “We have long cared for our air, land and natural resources by transforming billions of plastic bottles into REPREVE recycled fiber. With REPREVE Our Ocean, we offer a unique opportunity for brands to tell an ocean-focused story."

Each year, at least 8.8 million tons of plastics make their way into the ocean, which is the equivalent of dumping the contents of one garbage truck into the ocean every minute. In addition, at least 80 percent of plastic flows into the oceans from land, and at current rates, there will be more plastic by weight than fish by 2050.