[pageLogInLogOut]

#Textiles & Apparel / Garment

Bemberg™ by Asahi Kasei lands at Smart Closet initiative with “A Dress For Venice”

Bemberg™ by Asahi Kasei has been one of the protagonist of the Zero Edition of the Smart Closet event that took place on 27-28-29 September during Milano Beauty Week.
An iconic collection designed by eco-conscious designer Tiziano Guardini and illustrated by Jacopo Ascari © 2024 Asahi Kasei
An iconic collection designed by eco-conscious designer Tiziano Guardini and illustrated by Jacopo Ascari © 2024 Asahi Kasei


A collections able to embrace key contemporary values: design, innovation, responsibility and partnerships of excellence - all in one 

Smart Closet is an innovative event dedicated to new generation fashion where C.L.A.S.S and Equipe International, through the InsideOut approach by C.L.A.S.S., come together to represent a smart wardrobe - beautiful, innovative, responsible - together with a new language of values with the aim to share the fully transparent journey behind each product and company, to show their outer and inner values. All values and concepts that are part of Bemberg™ identity.

Bemberg™ is the brand name of the regenerated cellulose fiber cupro, produced only by Asahi Kasei in Japan. It is a unique fiber with a circular economy footprint thanks to the fact that it is made from a regenerated cellulose obtained from the manufacturing process of cottonseed oil with a closed-loop process. It guarantees certified sustainability credentials through its transparent and traceable approach. It delivers high quality and versatile applications, comfortable whatever the season: its blissful sensation glides on linings, outerwear, underwear, sportswear and even couture pieces. All perfect characteristics that fit in Smart Closet initiative.

The project chosen to participate with is the incredible capsule collection A Dress For Venice designed by eco-designer Tiziano Guardini, illustrated by artist Jacopo Ascari, and produced by Martina Vidal Venezia, a Venetian brand that has enriched the garments with some elements in Burano lace, an ancient art candidate to enter the UNESCO list of Intangible Cultural Heritage of Humanity!

Inspired by the city of water, it’s made with Bemberg™ fabrics created by Infinity Srl with the textile printing done by Creazioni Digitali, which with the Cre? | project printed on Bemberg™ fabrics with low-water pigment inks technology . This collection truly represents and includes all the values of beauty, innovation and supply chain partnerships, all elements

Moreover, on Friday 27th September, to further delve into the topic, Tiziano Guardini, Jacopo Ascari, Creazioni Digitali CEO Roberto Lucini, and Ettore Pellegrini, Sales & Marketing Manager Asahi Kasei Fibers Italia, Bemberg™ Division were protagonists of a dedicated talk “A Dress For Venice” moderated by C.L.A.S.S. CEO Giusy Bettoni.

The talk was an opportunity to delve deeper into the collection and its protagonists, following the journey of a clothing item through all its supply chain, from the fiber to the finished product. Each of the guests told its important part in representing this journey and demonstrated that it’s possible to conceive and create a fashion product that can be simultaneously beautiful, creative and sustainable thanks to the experience and knowledge of exceptional partners committed to the new wardrobe generation sustainable values.

Bemberg™ shares Smart Closet’s vision of “well-dressed” concept (where well-being can, and should also, be well-dressed, in a perfect harmony between aesthetics and responsibility that shows in full transparency the journey and values behind each product) as the fiber not only represents tangibly this idea, but also because the supply chain partners are going in the same direction.



More News from Asahi Kasei

#Yarn & Fiber

Asahi Kasei to unveil PFAS-free polyamide and CFRP recycling technology at K 2025

Diversified global manufacturer Asahi Kasei will unveil its newest innovation in PFAS-free polyamide (PA) and recycling technology of continuous carbon fibers at K 2025 in Hall 8a, Booth E23. The company will also showcase its diverse material solutions for automotive applications, improved connectivity, and lightweighting. K 2025, considered the world's No. 1 trade fair for plastics and rubber, will take place during October 8–15, 2025, in Düsseldorf, Germany.

#Yarn & Fiber

Bemberg™ announces new leadership

2025 marks the beginning of a new chapter for Bemberg™ in Italy. Following the return of Koji Hamada to Japan, after leading the European division for four years, Junshu Furusawa — with 19 years working at Bemberg™ Division and 4 years in Italy — has been appointed as the new CEO of Asahi Kasei Fibers Italia.

#Nonwovens / Technical Textiles

Asahi Kasei expands Planova™ production with new spinning plant

Asahi Kasei Life Science, a division of diversified global manufacturer Asahi Kasei, announced plans to construct a new spinning plant for its Planova™ virus removal filters in Nobeoka City, Miyazaki, Japan. The new facility will be the company’s fourth spinning plant for hollow-fiber cellulose membrane filters.

#Yarn & Fiber

Bemberg partners show latest developments and creations with this Asahi Kasei fiber at Milano Unica

Bemberg™ is the brand name of the regenerated cellulose fiber cupro, produced only by Asahi Kasei in Japan. It is unique, one-of-a-kind material that doesn’t deplete any forestry resources. It represents a journey of 9 decades, but going even stronger, and rocking. At Milano Unica, Bemberg partners are now showing the latest developments and creations with this unique, noble, timeless yet modern fiber that has been combining new aesthetics and haptics with innovative yet responsible values since 1931.

More News on Textiles & Apparel / Garment

#Research & Development

The Textile Institute marks 100 years with a global expansion drive

Fresh from its highly successful 63rd conference held in Porto, Portugal, from October 7-10, The Textile Institute (TI) will celebrate a major milestone at the ITMA Asia+CITME textile machinery exhibition in Singapore later this month.

#Nonwovens

Freudenberg accelerates local production for apparel market by expanding its site in India

Freudenberg Performance Materials Apparel (Freudenberg Apparel) celebrates the grand opening of a major expansion at its manufacturing facility in Chennai, India, on October 14, adding 20,000 square feet of production space and introducing new production lines tailored to the Indian apparel market. This strategic investment is aimed at significantly reducing lead times and enhancing the availability of high-quality, locally produced interlinings for the fast-evolving apparel sector in India and South Asia.

#Knitting & Hosiery

KARL MAYER develops seersucker WARP KNITS with even more character and style

Seersucker fabrics are icons of the clothing industry and assure their manufacturers' success. Just in time for ITMA ASIA + CITME 2025, the textile product developers at KARL MAYER have succeeded in creating brand new variants of this material. These fancy newcomers feature unique bubble effects and, with their new dimensionality, inject extra dynamism into the textile surface – and into the market.

#Denim

ISKO unveils SS27 denim innovations at Kingpins Amsterdam

ISKO presents its SS27 collection at Kingpins Amsterdam, highlighting new developments in fabric innovation that bring together denim heritage and forward-looking design. Through unique fiber blends, summer denim is redefined by unprecedented material concepts and responsibly engineered fabrics.

Latest News

#ITM 2026

The Address of innovation and investment in textile technologies: ITM 2026

Sales for ITM 2026, one of the world’s most comprehensive and prestigious exhibitions in textile technologies, are continuing at full steam. The record number of exhibitors and visitors achieved at ITM 2024 once again proved the industry’s confidence and the commercial success of the exhibition; meanwhile, the strong interest shown in ITM 2026, to be held on 9-13 June 2026, has far exceeded expectations.

#Knitting & Hosiery

STOLL in focus:

At the beginning of this year, KARL MAYER announced that it would be shifting its focus back to its core areas of warp knitting, warp preparation and technical textiles. As part of this strategic realignment, the flat knitting machine business under the STOLL brand will be discontinued. The Reutlingen plant will close down on 31 October 2025. Production in China will end in December 2025. This was an extremely difficult decision for KARL MAYER.

#Recycling / Circular Economy

RECOVER™ Central America wins Textile Exchange’s Climate and Nature Impact Award for Textile-To-Textile Partnership

Recover™ and Intradeco have been named winners of the Climate and Nature Impact Award for Textile-to-Textile Partnership at the 2025 Textile Exchange Conference in Lisbon.

#Heimtextil 2026

Heimtextil 2026 strengthens the global home textile industry with trends, designs and AI technologies

With an optimised hall layout, progressive design collaborations, inspiring trends and AI-driven innovations, Heimtextil 2026 reacts to the current market situation – and offers the industry a reliable constant in challenging times. Under the motto ‘Lead the Change’, the leading trade fair for home and contract textiles and textile design shows how challenges can be turned into opportunities. From 13 to 16 January, more than 3,100 exhibitors from 65 countries will provide a comprehensive market overview with new collections and textile solutions. As a knowledge hub, Heimtextil delivers new strategies and concrete solutions for future business success.

TOP