#Retail & Brands

2024-01-18

Raye and Zlatan invite the world to move in style with H&M Move

H&M Move’s upcoming movewear release is expertly engineered using the latest technologies, merging the dynamic forces of sports and fashion. Set to launch on 11 January, the cutting-edge collection will be unveiled by powerhouse musician RAYE and football legend Zlatan Ibrahimovic. 12 January, 2024

The new-season drop is inspired by HIIT training and the juxtaposing elements of sports and fashion. It includes stylish workout sets with body-enhancing cutlines and luxe athleisure wear in bold oversized silhouettes, all meticulously crafted with fabrics featuring H&M Move’s sweat-wicking DryMove™ and extra-supportive ShapeMove™ functionalities.

British singer-songwriter RAYE embodies this aesthetic and has partnered with H&M Move for the collection launch. The celebrated artist is featured in the campaign alongside two of her best friends and dancers who are supporting the star during her world tour. RAYE is also seen working out and dancing to an instrumental version of her hit ‘Escapism’.

"I really believe that movement is for everyone. It’s about your unique journey and how you move forward in life, both mentally and physically. Being confident in who you are and in your own skin takes time, but through movement it’s possible", says RAYE.

In the new campaign, the musician shares the spotlight with renowned striker Zlatan Ibrahimovi?, who joined the H&M Move team as a Brand Mover in 2022.

Zlatan Ibrahimovic states: "Movement is in my DNA, and I’ll never stop pushing forward. H&M Move is the same, and with this collection they’re really taking movewear to the next level. Shooting the campaign together with RAYE was a lot of fun, and I think it turned out great."

The new movewear collection will be available in-store and at hm.com/move 11 January.

textile.4U publishes special edition “Top 100 Textile Recycling Companies 2025”

With a comprehensive 176-page special edition, textile.4U is dedicating its latest issue entirely to one of the most dynamic and influential topics in today’s textile industry: textile recycling. The new issue, published exclusively in high-quality print, presents the Top 100 textile recycling companies researched and selected by TexData – organizations that already play a key role in the transition to circular textiles or are expected to have a significant impact in the near future.

Responsible Textile Recovery Act of 2024 signed by Governor

Senator Josh Newman (D-Fullerton) is proud to announce that Senate Bill 707 (SB 707), the Responsible Textile Recovery Act of 2024, has been signed into law by the Governor of California, Gavin Newsom. This groundbreaking legislation establishes the country’s first Extended Producer Responsibility (EPR) textile recycling program, marking a significant step forward in the state’s efforts to combat waste and promote sustainability.

Modtissimo promotes sustainability with 28 coordinates in the Green Circle

Modtissimo is proving more and more to be a textile and clothing show that delivers the latest innovations in the area of sustainability, with the iTechStyle Green Circle being the main showcase for companies' creations. In this 60+4 edition, taking place on 12 and 13 September, 28 coordinates will be exhibited in a section organised by CITEVE and curated by Paulo Gomes.

The EU and Egypt team up to mobilise private sector investments at Investment Conference and sign a Memorandum of Understanding underpinning €1 billion in macro-financial assistance for Egypt

At the EU-Egypt Investment Conference, co-organised by the EU and the Government of Egypt on 29-30 June, the EU and Egypt are teaming up to intensify private sector investments in Egypt. They are also signing a Memorandum of Understanding (MoU) for the disbursement to Egypt of up to €1 billion in Macro-Financial Assistance.

Recover™ secures multi-year recycled cotton agreement with H&M

Recover™ has signed a multi-year agreement with H&M to support the integration of its recycled cotton fiber, RCotton, for use in H&M’s products. Since early 2024, H&M and Recover™ have collaborated on product development, which now enables scaled commercial introduction of Recover™ mechanically recycled cotton into H&M’s collections.

GORE-TEX® KIDSWEAR launches innovative membership scheme for kids’ jackets

With its revolutionary new membership model, GORE-TEX® Kidswear now offers families a simple, flexible and sustainable way of kitting out their children in top-quality jackets. It is aimed at the parents of children aged between five and ten and kicks off with a choice of functional winter jackets.

Durak Tekstil enters 2026 with positive momentum, strengthens its global market focus

Durak Tekstil, maintaining its profitability and turnover levels in 2025 compared to the previous year, prioritizes growth through its export-oriented sales strategy. Increasing both its capacity and utilization rate, the company anticipates further gains in 2026 through expansion in global markets.

Global textile expertise meets high-end contract design: Heimtextil and Hospitality Interiors Europe announce partnership starting 2027

Heimtextil further expands its role as the global leading trade fair for home and contract textiles and textile design – and starts a new partnership with the format Hospitality Interiors Europe (HINT). With the launch, a complementary event will take place alongside Heimtextil 2027, targeting decision-makers from the hotel and high-end hospitality design sector. Both platforms combine their strengths, create tangible synergies for exhibitors and visitors – and expand the holistic interior design offering for architecture, interior design, hospitality and the contract sector. Hospitality Interiors Europe already presents itself at Heimtextil 2026 with its own dedicated lounge area.

Tunicotex Group boosts OTDP to 85%, cuts planning time by 25% & expands production capacity by 40%

Coats Digital is delighted to announce that following the implementation of FastReactPlan, leading Tunisian premium knitwear manufacturer, Tunicotex Group, has significantly improved its on-time delivery performance from 75% to 85%, reduced planning time by 25%, minimised delays and penalty costs, and unlocked 40% additional capacity to take on more customer orders and support sustained business growth.