Retail & Brands
Luís Figo launches his own brand and it will be called LF - LUÍS FIGO
The former champion debuts in the fashion industry with an exclusive new chicwear collection
Designed to dress dynamic and out-of-the-ordinary men, who love style and appear impeccable on any occasion, the line explores the moments that mark the lifestyle of a contemporary man, who is distinguished by a choice of refinement, details and quality.
Last but not least, iden=fying with and sharing values that the former Portuguese footballer has managed to hold high over the years and for which he is recognized and identified: savoir faire, elegance, class, distinction.
Not just a collection then, but an approach to everyday life and style.
The LF collection will be available in selected stores from February 2024 and, an exclusive selection, already online from July 2023.