#Making-Up

2021-07-08

Coloreel secures sek 70 million in private placement

Coloreel, with its unique well-patented technology for digital dyeing of textile thread on-demand, has raised SEK 70 million in a private placement to existing and new shareholders. The funding will be used to support the company's market expansion and growth and to initiate expansion into new application areas such as sewing.

“In this private placement, we bring in a number of exciting and strong investors alongside the existing major shareholders, Robur Ny Teknik, SEB Stiftelsen, Svea Ekonomi and Ilija Batljan, who also participated in this placement. In parallel to this, we now receive more and more new expressions of interest from additional investors which feels very exciting.", says the company's founder and main owner Joakim Staberg.?

“We are noticing a sharp increase in activity as more and more markets open up. Larger orders such as the one recently announced from Tryckhuset AB is great proof that we are on the right track in our ambition to modernize the use of embroidery in the textile industry.”, says Mattias Nordin, CEO of Coloreel

Product and customer benefits

Coloreel's technology for digital dyeing of textile thread on-demand gives embroidery manufacturers and fashion designers a number of significant competitive advantages. The technology maximizes the users' creative potential while minimizing the environmental impact. Higher embroidery quality, no thread waste, no wastewater, creative color changes and above all a complete freedom in the use of colors.

Market and deliveries

The interest from the market is great, from the smallest to the very largest brands in everything from lifestyle and sports to exclusive fashion apparel. Coloreel has chosen to initially enter into close collaborations with some of the world's most famous brands and leading embroidery manufacturers.

The embroidery market is large and includes about 8 million installed embroidery heads worldwide. Each of these embroidery heads can be equipped with Coloreel's technology. Despite the ongoing pandemic, Coloreel, with the help of existing distributors, has delivered its ground-breaking technology to eleven countries in Europe, the United States and Asia, albeit in limited volumes. It has also started business with the world's largest distributor of embroidery machines, US based Hirsch Solutions, which has already installed the technology with several reputable end-customers in the US.

Coloreel Group AB files for bankruptcy

Coloreel Group AB, a pioneering Swedish technology company known for its instant thread dyeing technology, today announced that it has filed for bankruptcy. The decision comes after the company's inability to develop its business volume quickly enough and, related to this, secure the necessary financing.

Precision at the Forefront: Groz-Beckert at ITMA Asia 2024

As ITMA Asia 2024 approaches, Groz-Beckert is set to unveil a range of cutting-edge innovations in textile machinery components. From October 14-18, 2024, visitors can expect a showcase of the company’s latest developments in knitting, weaving, nonwovens, tufting, sewing, and spinning at Hall 4, Booth C04. With a focus on precision and performance, Groz-Beckert’s offerings align with the growing demand for enhanced efficiency and sustainability in textile production.

More patterns, less effort: the MULTI-MATIC® at Rohleder

Rohleder is one of Europe’s most modern weaving mills. For over 80 years, the family-owned company has been developing and manufacturing premium fabrics for brands, retailers and private customers – 100% Made in Germany. This success is made possible by a consistent focus on design, quality, and functionality, as well as by continuous investment in state-of-the-art production facilities. Rohleder also relies on innovative technologies in warp preparation and has been collaborating with KARL MAYER for many years. As recently as 2023, a MULTI-MATIC® was delivered to the company’s headquarters in Konradsreuth.

BASF opens global diaper and superabsorbents performance lab in Mumbai

BASF has officially inaugurated its new Performance Lab for diapers and superabsorbents (SAP) in Mumbai on August 18, 2026, which will provide technical and application services to superabsorbent customers globally. The new lab of BASF’s Hygiene Solutions business has been established in less than a year and is part of BASF’s Innovation Campus Asia Pacific in Mumbai, BASF’s second largest R&D site in Asia Pacific established in 2017 under BASF Chemicals India Private Limited.

Naia™ from Eastman strengthens western hemisphere textile connections at Apparel Sourcing Show Guatemala

As brands and retailers explore more diversified and responsive sourcing networks, the Naia™ brand from Eastman is strengthening its engagement with the textile and apparel value chain across the western hemisphere. From August 18–20, the company will participate for the first time in Apparel Sourcing Show Guatemala, a regional meeting point for apparel sourcing, manufacturing and nearshoring.

Dornbirn GFC 2026 expands conference program with new thematic sessions

For 65 years, Dornbirn GFC has stood for innovation and is one of the world’s leading conferences in the fiber industry. From September 16 to 18, 2026, the international fiber community will meet in Dornbirn, Austria, to discuss current trends, technological developments, and forward-looking solutions. More than 600 experts from industry and academia from over 30 countries are expected to attend. With around 100 presentations by renowned speakers, a 2,5-day conference program, and three parallel presentation rooms with moderated sessions, Dornbirn GFC provides a first-class platform for knowledge exchange, networking, and international collaboration. Together, participants will generate ideas and impulses that will sustainably shape the future of the global fiber industry.