#ITMA 2019

2019-06-06

HUNTSMAN TEXTILE EFFECTS introduces a new era of digital printing solutions at ITMA

Huntsman Textile Effects will launch the next-generation of high performance digital ink ranges to help customers achieve superior printing on cellulosics and polyester/cotton blends.

As the industry’s focus on sustainability and performance increases coupled with the rising market demand for polyester/cotton blends, these two new product ranges offer state of the art performance substantially enhancing sustainability and environmental standards.

Next-generation of digital inks

NOVACRON® ADVANCE ink is the next generation of reactive inks for cellulosics with outstanding shade depth and color gamut, developed for the latest industrial digital printing machines. The full range achieves remarkable deep shades with perfect reliability and reproducibility compared to currently available technologies.

“We are excited to introduce our next generation ink solution that deliver high performance in terms of remarkable brilliancy, gamut and color depth,” said Mike Mordente, Business Unit Director for Digital Inks at Huntsman Textile Effects. “More efficient to use with higher mileage, these products require minimal maintenance and result in greater savings while meeting stringent industry standards.”

ERIOFAST® VISTA ink enables printers to achieve brilliant lasting designs on polyester/cotton blends and outperforms the best alternative solutions in digital printing in terms of brilliancy, color depth, fabric handle and wash fastness. Using inks from this range enables printers to adopt a simple urea-free process with significantly reduced energy consumption, washing, machine maintenance and carbon dioxide emissions.

Unrivalled expertise and experience

Huntsman Textile Effects will showcase its comprehensive portfolio of dyes, chemicals and digital inks at ITMA 2019 from 20 to 26 June 2019. Featured products include, AVITERA® SE and TERASIL® W/WW high washfast dyes and HIGH IQ® Repel Durable Water Repellents. We will also share our unparalleled technical support and application know-how with mills to improve their productivity and competitiveness.

Visit Huntsman Textile Effects at ITMA in Hall 3, Stand B129.

Huntsman and Steitz Secura deliver breakthrough in sustainable safety footwear

Huntsman, in collaboration with Steitz Secura, has developed a breakthrough polyurethane (PU) solution that can help improve the circularity of safety footwear. Together, the two companies have created a DALTOPED® polyurethane midsole system that can incorporate recycled content without compromising performance – setting a new benchmark in protective footwear production.

Huntsman secures bluesign® APPROVED status for IROGRAN® TPU products

Global chemical company Huntsman has secured bluesign® approval for ten of its IROGRAN® thermoplastic polyurethane (TPU) products, which are used extensively across the textile and apparel industry. The materials in question are part of Huntsman’s IROGRAN® film and sheet portfolio, and can be used to enhance the production, performance, and comfort of stitchless, seamless garments including underwear, sportswear, and outdoor and waterproof clothing.

Award-winning research for sustainable carbon fibre cycles

Sustainable recycling of carbon fibres is possible through targeted electrochemical surface modification, which makes the sizing of carbon fibres resistant to solvolysis. ITA PhD student Sabina Dann was awarded the MSW Award from RWTH Aachen University for her master's thesis on this development. The award ceremony took place on 12 November 2025 in Aachen.

Eastman introduces Naia™ Lyte at Première Vision Paris, marking a major breakthrough in fiber tenacity for cellulose acetate filament yarn performance

Eastman unveils Naia™ Lyte, a new cellulose acetate filament yarn that represents an important milestone in performance for lightweight and premium fabrics, at Première Vision Paris. Presented for the first time to the international fashion and textile community, Naia™ Lyte expands the capabilities of acetate yarn by introducing enhanced tenacity, unlocking new creative and technical possibilities for designers, mills and brands.

“Action helps us change what we do!”

DAY 0 takes place deliberately before PERFORMANCE DAYS begins. It is conceived as a space for reflection, dialogue and active engagement — a moment to pause before the fair, rethink established systems and address sustainability not as a trend, but as a fundamental transformation challenge. Under the guiding metaphor “Turn the Tap Off”, DAY 0 focuses on root causes rather than symptoms, systemic change rather than isolated solutions, and collective responsibility rather than individual silos.