#Denim

2025-02-06

MIC Spa at the Denimsandjeans to consolidate its international presence in the denim sector

After the great success of the Future of Denim Production event held in Cairo last October, MIC Spa, a historic Italian company specialising in the production of sewing yarns, returned to Egypt to participate in the first edition of Denimsandjeans, a trade fair entirely dedicated to denim, which took place in Cairo on 2-3 February 2025, sealing the first of many collaborations with QST (Quick Service Textiles), an American multinational company specialising in the manufactureof high quality products for the clothing industry to ensure durable construction and perfect fit.

Tommaso Cumerlato Chief Commercial Officer at MIC © 2025 MIC

At MIC Spa and QST's stand 11, visitors could explore the future and innovative perspectives of denim production while admiring the collections, yarns and trendy materials. MIC Spa believes in the Egyptian denim industry and in a future full of opportunities, and is ready to support and collaborate with companies, brands and retailers interested in establishing business relationships. The company offers high quality sewing threads that not only improve the quality of garments, but also contribute to a more sustainable and responsible world. The Egyptian textile sector is experiencing remarkable growth and the MIC Group's presence in Alexandria at Cometex Threads SAE positions it favorably to take advantage of the many opportunities offered by this market.

In the Trend Area at the show, MIC Spa took the lead in presenting its biodegradable yarns (Megaflex, LYOCELL® and Biocotton, GOTS-CO), recycled yarns (Kuma GRS) and laser-treated yarns (Ray Guard). The company is confirmed as a reliable and innovative partner, committed to helping manufacturers and brands achieve their quality and sustainability goals.

The union of these two companies, MIC Spa and QST, in the partnership for denim and jeans, is a tangible manifestation of excellence in the garment and yarn industry and represents a real commitment to quality, innovation and customer satisfaction.

MIC Spa organized a “Future of Denim Production" event in Egypt

MIC Spa, a historical Italian company specializing in the production of sewing threads, organized the Future of Denim Production event held on October 12th, 2024, at the Conrad Cairo Hotel in Cairo, Egypt. The event was attended by the Italian Chamber of Commerce in Egypt and CDP, in collaboration with three other Italian companies from the denim production chain.

ISKO’s denim language at Bluezone

ISKO returns to Bluezone to showcase its latest advancements in denim innovation, presenting a comprehensive overview of its SS27 collection alongside key creative and technological collaborations. At booth C02, ISKO offers visitors an immersive look into how performance, design, and circular thinking are shaping the future of denim.

MUNICH FABRIC START: Between Attitude and Sensuality

The future begins where we reimagine it. After seasons of restraint, Spring.Summer 27 marks a conscious counter-trend: optimism, sensuality, and creative freedom are replacing pragmatism and neutrality. Physical presence and individuality are regaining importance – as a response to uncertainty, exhaustion, and algorithmic predictability. The overarching theme of PLEASURE stands for fashion as an emotional space, as an expression of attitude and cultural reflection. Colours, surfaces, and materials become vehicles for self-confidence and joie de vivre.

organIQ seek: smart alternative to potassium permanganate

CHT Group announces new technical findings within its organIQ seek platform that significantly advance the transition toward permanganate-free denim bleaching. Through extensive industrial testing and application research, CHT confirms that organIQ seek can now be used with remarkable effectiveness as a substitute for potassium permanganate in spray bleach, while remaining aligned with sustainability expectations and cost realities in the European market. At the COLOMBIATEX in Medellín as well as at the Exintex in Puebla and the Kingpins Show in Amsterdam the CHT Group will present organIQ seek as an alternative to potassium permanganate.

Jeanologia celebrates its 30th anniversary transforming how jeans are produced worldwide

Jeanologia celebrates its 30th anniversary reaffirming the mission it was born with in 1994, to transform the textile industry into a more sustainable, efficient, and human-centered sector. Three decades later, that vision has become a global reality. Today, more than 40 percent of all jeans produced worldwide are made using technologies developed by the Valencia-based company.

VAUDE eliminates PFAS from all products

PFAS (per- and polyfluoroalkyl substances) are now detectable worldwide – in drinking water, soil and the human body. These so-called “forever chemicals” are considered hazardous to health and potentially carcinogenic, as they do not break down and remain in the environment permanently. Despite these risks, PFAS are still used in a wide range of products. More than 15 years ago, VAUDE made a strategic decision to gradually eliminate PFAS from all product categories.

Lenzing AG to become majority owner of TreeToTextile AB and accelerates industrialization of new fibers

The Lenzing Group is taking another strategic milestone by acquiring a controlling majority in the Swedish innovation company TreeToTextile AB. This step strengthens Lenzing’s position as a leading provider of sustainable, wood‑based specialty fibers and expands its innovation pipeline with a highly scalable, patent‑protected technology platform. The transaction is executed through the issuance of new shares.

Cotton Incorporated appoints Bev Sylvester as Chief Marketing Officer

Cotton Incorporated announces the appointment of Bev Sylvester as chief marketing officer. In this newly created role, Sylvester will oversee Cotton Incorporated’s marketing strategy, brand positioning, consumer engagement and global outreach to increase demand for cotton and strengthen its relevance in the marketplace.