[pageLogInLogOut]

#Denim

Denim Première vision confirms the sector’s buoyant recovery with a hybrid, dynamic and inspiring event

© 2021 Premiere Vision
In a positive, buoyant and business-oriented atmosphere, Denim Première Vision welcomed - both online and at the show - a visitorship comprised of designers, order writers and decision-makers, distinguished by their high-quality positioning: fashion and luxury brands, retailers, jeanswear pure players and web players.

Last week, after two years of Digital Denim Weeks, Denim Première Vision held its first hybrid event, which included: 

• The return of a physical, eco-designed show at Superstudio Più in Milan, October 13 and 14 (organized in full compliance with existing health regulations).

• A Digital Denim Week from October 11 to 15 on the www.premierevision.com website which brought together a program of digital events and the Première Vision Marketplace offer.

After several seasons marked by constraints, the joy in reuniting, the thirst for inspiration and the need to share ideas with key partners to build the new spring-summer 23 collections all helped the hybrid Denim Première Vision show bring together some 3,750 visitors, 57% of whom were Italian and 43% of whom were international, primarily European (from France, the UK, Spain) as well as Turkish and American.

DENIM PREMIÈRE VISION IN FIGURES

• 3,749 international visitors, including 1,226 buyers, attended the physical show

• 65,500 page-views during Digital Denim Week

• 3,065 product sheets consulted

• 450+ participants at the Digital Talks

VISITORS INCLUDED...

7 FOR ALL MANKIND / ALEXANDER MCQUEEN / AMERICAN EAGLE / AND OTHER STORIES / ARCADIA / ASOS / BALENCIAGA / BENETTON / BONPOINT / BROOKS BROTHERS / CELIO / CHANEL / CHLOE / COS / COTELAC / DIESEL / DOLCE & GABBANA / DONDUP JEANS / ERMANNO SCERVINO / ERMENEGILDO ZEGNA / ESPRIT / GIANNI VERSACE / GIORGIO ARMANI / GROUPE BEAUMANOIR / GUCCI / GUESS / HUGO BOSS / INDITEX / JACK&JONES / KERING / KIABI / KOCCA / LANVIN / LC WAIKIKI / LEE COOPER / MAISON BALZAC / MAJE / MARINA RINALDI / MAX MARA / PAUL SMITH / PEPE JEANS / PROMOD / PULL&BEAR / RALPH LAUREN / SANDRO / SISLEY / STELLA MCCARTNEY / STRADIVARIUS / TEDDY / TOMMY HILFIGER / VALENTINO / VERSACE / VICTORIA BECKHAM 

© 2021 Premiere Vision
© 2021 Premiere Vision


KEY HIGHLIGHTS FROM THIS NEW HYBRID EDITION:

• A SELECTIVE OFFER AND THE LATEST DEVELOPMENTS FROM 50 LEADING COMPANIES found online on the Première Vision Marketplace and in person at the show. These include weavers, fashion manufacturers/laundries/finishers, accessory makers and technology developers from Italy, France, Spain, Turkey, Japan, Morocco, Pakistan, Egypt and China, among others.

• NETWORKING, WITH PRIMARILY BUSINESS MEETINGS BETWEEN BUYERS AND SUPPLIERS, ?at the show’s always-full stands, and also online, thanks to the optimized services and tools of the Première Vision Marketplace.








• INSPIRATION AND TRENDS for spring summer 23 denims:

- The Trends Agora: an inspiring and informative space in the heart of the show to soak up the season, discover the key products from Denim Première Vision’s exhibitors through fabric samples, finished products and accessories.

© 2021 Premiere Vision
© 2021 Premiere Vision


See our report, DENIM FASHION HIGHLIGHTS, for more information about the SS 23 trends.

- Informative in-person and online fashion seminars, led by Manon Mangin, Denim Product Head at Première Vision and widely applauded for their incisive content : 

- A daily fashion seminar to decode the season’s inspiration, designed as a guided visit through the products and materials found in the Trends Agora. 

- 2 complementary online fashion Digital Talks to understand the spring summer 23 influences, and discover the season’s key products in direct via a Denim Live Sourcing session from the Trends Agora.

• THE ENGAGEMENT OF DENIM PREMIÈRE VISION AND ITS EXHIBITORS TO SUPPORT THE SECTOR’S SUSTAINABLE TRANSFORMATION and to propose product developments and services on the cutting edge of eco-friendly issues.

- Innovations presented at the show in the Trends Agora, and online in the Marketplace and via specific articles found on the website www.premierevision.com

- 2 Smart Denim Digital Talks to take stock of the industry eco-friendly advances and innovations in terms of sustainable materials (now available for replay on the Première Vision website).

- 1 Workshop during the show dedicated to sustainable dyeing processes presented by Tintes Egara in collaboration with Emina Batik.

• THE CITY OF MILAN: an international city undergoing a remarkable transformation, and one of Europe’s most dynamic hotspots.


SAVE THE DATE

AFTER MILAN, DENIM PREMIÈRE VISION HEADS TO

THE ARENA BERLIN MAY 17 & 18, 2022

A HYBRID EVENT INCLUDING

AN ONLINE DIGITAL DENIM WEEK FROM MAY 16 TO 20





More News from TEXDATA International

#Texprocess 2026

Texprocess 2026: Automation, digitalisation and AI redefine textile processing

Making investment decisions in textile processing has become significantly more demanding. Increasing energy costs, a shortage of skilled labour and ongoing geopolitical uncertainties are compelling companies to focus on technologies that deliver clear gains in efficiency and process reliability. This applies equally to apparel manufacturing and to the processing of technical textiles and high-performance materials. As a result, modernisation initiatives are assessed more carefully – even as the need to upgrade production systems continues to intensify.

#Techtextil 2026

Techtextil 2026: Between innovation pressure & market reality

From 21 to 24 April 2026, Techtextil in Frankfurt am Main will once again become the central meeting point for the international technical textiles and nonwovens industry. Running in parallel, Texprocess will focus on the industrial implementation of textile processing technologies as the leading platform in this field. Together, the two trade fairs form a closely integrated presentation and working platform along the entire textile value chain – from material development to finished applications.

#Techtextil 2026

Between geopolitical pressure and industrial resilience

In this interview, Dr. Janpeter Horn (VDMA) discusses the current challenges facing textile machinery manufacturers, shaped by geopolitical tensions, regulatory developments and subdued investment. He also outlines why innovation strength, integrated solutions and strategic positioning remain key to global competitiveness.

#Texprocess 2026

Between investment restraint and modernization pressure

Texprocess 2026 takes place in a complex market environment shaped by uncertainty and innovation pressure. In this interview, Elgar Straub (VDMA) explains why the trade fair is particularly relevant this year and which technologies are driving efficiency and competitiveness.

More News on Denim

#Denim

Denim moves towards sustainability

EIM (Environmental Impact Measurement), the global reference platform for measuring the environmental impact of garment finishing, presents the second edition of its annual report Denim Industry Progress & Insights 2025. The study analyses over 100,000 real denim finishing processes, providing an accurate and up-to-date view of the industry’s evolution towards more sustainable models.

#Textile chemistry

Officina39 expands in South Asia with dual trade show presence and new low-impact dyeing innovation

Officina39 reinforces its strategic expansion in South Asia by announcing its participation in two key textile industry events in Bangladesh and India, alongside the launch of a new solution designed to reduce the environmental impact of reactive dyeing.

#Denim

Eastman Naia™ debuts at Kingpins Amsterdam, transforming Denim from the inside out

At Kingpins Amsterdam (April 15–16, 2026), Naia™ by Eastman Chemical Company makes its debut, presenting its approach to circularity and comfort in denim at Stand 1, Ground Level (Blue Area). The brand also highlights its growing global ecosystem, connecting mill partners, designers and brands working to expand denim possibilities through fiber innovation.

#Denim

ISKO introduces a new chapter of denim innovation at Kingpins Amsterdam with FW 27/28

At Kingpins Amsterdam, ISKO presents its latest FW27/28 collection, a forward-looking exploration of denim that merges advanced color technologies, innovative fabric engineering, and contemporary finishing techniques. Designed to meet the evolving demands of the industry, the collection reflects ISKO’s commitment to pushing the boundaries of authenticity, performance, and responsible innovation, while also embracing a strong lifestyle perspective.

Latest News

#INDEX 2026

ANDRITZ at INDEX ’26: Driving sustainability with next-generation nonwoven technologies

From May 19-22, ANDRITZ Nonwoven & Textile is presenting its innovative solutions for the nonwoven & textile industry in Geneva, Switzerland. ANDRITZ will focus on technologies for sustainable and durable nonwovens, converting, sustainable fiber processes, textile recycling, and life-cycle services on booth 2114 in hall 02.

#INDEX 2026

INDEX™26: World’s leading nonwovens exhibition presents groundbreaking product launches, exclusive seminars and immersive experiences

From 19 to 22 May 2026, 620 exhibitors from 44 countries will gather in Geneva at Palexpo for INDEX™26. The exhibition aims to demonstrate how the future of technical materials will increasingly be shaped by collaborative supply chains and integrated innovation across the nonwovens industry. This year’s edition focuses not only on individual technological advances, but also on how cooperation throughout the value chain can enhance the performance, sustainability and value of nonwoven solutions.

#INDEX 2026

The LYCRA Company launches LYCRA® ADAPTIV fiber for nonwovens, advancing comfort and fit in disposable hygiene at INDEX™ 26

The LYCRA Company, a leader in innovative and sustainable fibers for apparel and personal care, today announced the official global launch of LYCRA® ADAPTIV fiber for nonwovens at INDEX™ 26, in Geneva, Switzerland, May 19–22. This breakthrough stretch fiber, already trusted by leading global apparel brands, now ushers in a new era of comfort, fit, and performance for baby diapers, disposable hygiene products, adult incontinence, and feminine care.

#INDEX 2026

Innovations for today – solutions for tomorrow: Trützschler Nonwovens at INDEX™ 2026

From 19 to 22 May, Trützschler Nonwovens will present itself at booth 1641 as a long-term partner to its customers. The focus will be on new products for all nonwoven processes, further developments of the digital working environment T‑ONE, and an expanded service portfolio.

TOP