Printful adopts Coloreel technology for unlimited color embroidery production
Printful will now give business owners an extra advantage through offering the latest cutting-edge embroidery technology to their customers with Coloreel.
“Printful’s new unlimited color embroidery technique offers customers new opportunities to experiment and turn their creative ideas into products. At Printful we put a heavy emphasis on innovation as we strive to provide the best solutions and services for our customers. I believe that this new feature will be an industry game changer and will empower store owners to sell intricately embroidered products or logos that perfectly match their branding,” says Elina Kruze, Head of New Product Development & Merchandising at Printful.
“Through the new and unique possibilities in design, and our integrated digital solution for efficient on-demand production of embroidery, Coloreel offers Printful customers additional business and value creation opportunities. This makes it possible for retailers to elevate their brands and grow their business like never before”, comments Torbjorn Back, CEO of Coloreel.
At the moment, unlimited color embroidery is still in the beta testing phase at Printful, so it is only available for a small number of Printful customers. However, the company plans to complete testing and gradually implement this technology across its fulfillment centers in the coming months.