The potential of the products and services was made clear to the booth visitors in many different ways. The four intensive days at the trade show resulted in a whole range of stimulating ideas – for the customers and Groz-Beckert alike.

Sewing – multimedial presence and digital availability 24/7

The technology sector Sewing showed how success in the sewing process largely depends not only on reliable needles that match product requirements but also on the accompanying services. Visitors to the booth experienced for the first time the possibilities inherent in the newly-launched customer portal Sewing, and an impressive film also showed them the benefits provided by the service concept Sewing5. Here, Groz-Beckert offers genuine all-round service in the sewing process, with:

• reliable and fast availability of needles,
• consulting and problem-solving for production issues,
• support for internal processes, from sales to needle handling,
• outstanding product features and know-how transfer from other technologies in the sewing process, and
• sustainable production and logistics.

A large acrylic exhibit in the form of a needle package and the accompanying film on the subject were followed by consultation sessions with the Groz-Beckert experts, who helped the visitors to detect individual optimization potential in their production process.Weaving accessories – great interest shown in optimization options

For technical weaving, Groz-Beckert presented several weaving accessories. The technology sector demonstrated the advantages of the specially designed ALtop hybrid heald frames, which have proven themselves as an economic plus in the manufacturing process with their bend resistance and long service life. With a large number of healds, the product sector Weaving demonstrated solutions for the processing of sophisticated materials such as carbon fiber, fiberglass or aramid. Products like the TWINTec heald enable a continuous and low-wear weaving process that has positive effects on productivity.

Filtration felts – economically efficient production contributes to sustainability

To demonstrate which Groz-Beckert felting needles were most suited to production of specific filtration felts, the product sector Felting used a special exhibit. The Automated Box began by offering the trade show visitors a selection menu – and ended up supplying not only an expert needle recommendation but also a set of sample needles into the bargain.

The Groz-Beckert consultants at the booth were happy to list the benefits of Groz-Beckert felting needles, and the visitors were duly impressed by the needles' various small but very important details.