#ITMA Asia + CITME 2020

2021-07-08

Groz-Beckert at ITMA Asia: On-site and virtual success

ITMA Asia + CITME 2021 in Shanghai, China, was a complete success for Groz-Beckert. In addition to the in-person event, the company invited its visitors to a virtual booth. Groz-Beckert welcomed a total of almost 3,600 visitors during the trade fair – 2,300 of them in person and around 1,300 virtually.

This year, the virtual booth complemented the traditional booth on the trade fair grounds to enable us to reach as many customers as possible despite the coronavirus pandemic and worldwide restrictions. At both booths, the product highlights were explored using 3D models and discussions were held. At the virtual booth, each visitor had their own avatar which they could use to move through the virtual world.

This year, an exchange between customers and Groz-Beckert took place either in person or – also in real time – via chat or video call as part of the trade fair. The model proved to be a success: Around 2,300 visitors visited the traditional booth, while around 1,300 international customers accessed the virtual booth.

In Shanghai, most of the visitors came from China due to the pandemic. The ranking in the virtual environment puts India top in terms of visitor numbers, followed by Bangladesh, Germany and Turkey.

Greater efficiency for tomorrow’s textile industry

From September 24 to 27, 2026, Barmag, together with BB Engineering (BBE), will present innovative solutions for the efficient and sustainable production of synthetic yarns at the Egy Stitch & Tex Expo in Cairo, Egypt. Under the motto “A New Era. Powered by Innovation.,” experts from Barmag and BBE will present technologies spanning the entire textile value chain — from melt to yarn — at the ATAG Ltd. booth (Hall 1, Booth C1).

Asia's premier fashion event CENTRESTAGE officially has kicked off

Organised by the Hong Kong Trade Development Council (HKTDC) and sponsored by the Cultural and Creative Industries Development Agency (CCIDA) of the Hong Kong Special Administrative Region (HKSAR) Government, CENTRESTAGE, Asia’s annual premier fashion event and a flagship programme of the third edition of Hong Kong Fashion Fest, officially opened today at the Hong Kong Convention and Exhibition Centre (HKCEC). Running for four consecutive days until 5 September, the exhibition is open free of charge to both industry buyers and the public, and invites all to immerse themselves in the unique allure of Asia's fashion capital.

Global cotton production projected to outpace consumption, but risks remain

Global cotton production is projected to reach 26.2 million tonnes in the 2026/27 season, marginally outpacing estimated consumption of 25.9 million tonnes. However, early-season production risks — including weather volatility and pest pressures — could narrow that buffer as the crop progresses, according to the September 2026 issue of Cotton This Month, published by the International Cotton Advisory Committee (ICAC).

European textile industry calls for €10 handling fee on ultra-fast-fashion imports

The introduction of the €3 customs duty on low-value imports marks an important milestone in Europe’s efforts to address the challenges created by the rapid growth of ultra-fast-fashion imports. Together with the abolition of the €150 customs duty exemption, it demonstrates that policymakers are willing to act when market distortions become impossible to ignore. However, the European textile and clothing industry considers this a first step rather than the final destination.