#Embroidery

2017-12-14

Textile revolution on the dress of the Nobel peace prize winner

When Beatrice Fihn, Executive Director of ICAN, the Nobel peace prize winner 2017, attended the Nobel Peace Prize Concert in Oslo, she did it in a dress designed by Bahareh Ardakani with the brand Artésir. The dress is made of the finest materials, decorated with luxurious mountain crystals and Embroline embroideries, from the innovative company Coloreel.

These unique embroideries are made with more than half a million stitches of 4000 meter Embroline thread softly changing colour from green to blue. With this dress Beatrice is the first person in the world to carry Embroline embroideries in public, apart from embroideries shown by Coloreel at events, fairs and catwalks.

The founder of Coloreel, Joakim Staberg, says: “It has been a great honour for us to be able to contribute with our thread colouring technology to a dress worn at such a prominent occasion”.

The Coloreel technology enables a high-quality instant colouring of textile thread while the thread is being used in textile production. The first product to be launched based on this technology is Embroline, a groundbreaking thread colouring attachment that can be used with any existing embroidery machine. By instantly colouring a white base thread during the embroidery production, Embroline enables complete freedom to create unique embroideries without any limitations in the use of colours.

Colour changes along the thread can be made rapidly from one solid colour to another or gradually, to make smooth transitions or any colouring effect you can imagine.

Beatrice Fihn / Embroline Embrodery by Coloreel © Cision

Bahareh says “Embroline opens up entirely new ways of creating embroideries that have not been possible before. The embroideries on Beatrice’s dress is a great example of this. Embroline is definitely the future of embroidery”.

Beatrice agrees and adds “I also really cherish the environmental benefits that comes along with this innovative thread colouring technology”.

Coloreel Group AB files for bankruptcy

Coloreel Group AB, a pioneering Swedish technology company known for its instant thread dyeing technology, today announced that it has filed for bankruptcy. The decision comes after the company's inability to develop its business volume quickly enough and, related to this, secure the necessary financing.

Sustainable embroidery materials and digital finishing attract attention at GUNOLD booth

More exhibition space, more visitors, and a high level of international participation: GUNOLD’s concept for this year’s Texprocess 2026, which took place in Frankfurt am Main from April 21 to 24, 2026, was a complete success. “Our decision to showcase our entire product range alongside application examples and expert tips was very well received,” says Marketing Director Stephan Gunold, delighted with the positive outcome of the trade show. The focus was particularly on the Stockstadt-based company’s sustainable products as well as its laser, engraving, and sublimation services.

Delicate by day, glowing by night

Light and color—no other thread combines these two properties as fascinatingly as GUNOLD's GLOWY specialty thread. During the day, it appears in powdery, soft pastel shades, and at night it transforms into a contrasting bright green. Embroidery and decorative seams change their appearance as if by magic as soon as darkness falls.

Brazil sets new cotton export record and consolidates global leadership

Brazil ended the 2025/26 commercial year with a new record, consolidating its position as the world’s largest cotton exporter. Between August 2025 and July 2026, the country shipped 3,373,941 tonnes of the fiber, 19% more than in the previous cycle, and reached record revenue of US$5.3 billion. The result represents a milestone in Brazil’s expansion in the international market and reinforces the country’s role as a strategic supplier to the global textile industry.

The LYCRA Company expands its co-creation vision through an immersive Lifestyle District at Intertextile Shanghai.

The LYCRA Company, a global leader in fiber and technology solutions for the apparel industry, is reimagining the trade show experience at Intertextile Shanghai Apparel Fabrics Autumn Edition, which opened today in China. Building on the success of last year's ALL IN concept, the company has expanded its co-creation vision into a 356-square-meter Lifestyle District featuring partners Jingzili New Material, JYT Textile, Lianxingfa Knitting, and Trend Textile. The district is part of a larger 895-square-meter pavilion showcasing a total of 19 co-exhibitors. Together, they demonstrate how innovations in fiber, fabric, and garments can be combined to create compelling solutions for both work and play.

Plastic-free stretch technologies drive new direction for denim innovation

As the denim industry looks for ways to reduce its reliance on synthetic fibres, plastic-free stretch technologies are gaining momentum. Developments based on mechanical fabric construction and natural rubber are demonstrating that comfort and stretch can be achieved without conventional elastane, supporting both recyclability and circular product design.