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#Denim

Digitally printed jeans could mean big water savings for denim industry

They look and feel just like regular denim, but these jeans have a secret. They were made on a digital printer.

“This is the future. This is the digital which world which everybody is talking about,” says Dhruv Agarwal, Kontoor’s VP of Sustainability, Innovation and Development.

Not only do the digitally printed jeans look cool, they save lots of water— upwards of 2,000 gallons of water used to dye and wash a conventional pair of jeans.

“If we are looking at the future, we want to go to almost zero liters of water in making of our jeans,” says Agarwal.



This revolutionary technology, which received an honorable mention from Fast Company’s Innovation Design Awards in 2022, is helping Kontoor stride towards its ESG goal of saving a cumulative 10 billion liters of fresh water by 2025.

 


More News from TEXDATA International

#ITM 2026

ITM 2026: The new geography of textile production

New production hubs are emerging across North Africa and Central Asia, while Türkiye is accelerating its transformation toward higher-value, technology-driven and more sustainable textile manufacturing.

#Research & Development

“Production is a product”

From technical textiles and AI-driven robotics to the limitations of textile circularity: Professor Dr Thomas Gries looks back on more than two decades of development at ITA Aachen. In the interview, he explains why production technology remains a decisive success factor, discusses international collaborations and innovation ecosystems, and shares his views on the transformation of production landscapes and the challenges facing an increasingly regulated industry.

#Knitting & Hosiery

“We need to move away from the price trap and return to a value-driven mindset.”

With its new Textile Innovation Center, KARL MAYER is sending a strong signal for innovation, collaboration, and the future of textile applications. In this interview, Karl Josef Mayer discusses new opportunities in warp knitting, the processing of staple fibres, recycling, the changing role of machinery manufacturers, and why the textile industry must once again focus more strongly on the value of textiles. by Oliver Schmidt

#Associations

“Innovation, resilience and international experience remain the great strengths of the Swiss textile machinery industry”

Geopolitical uncertainty, growing competitive pressure from China, new free trade agreements and the shift towards a circular economy are currently reshaping the global textile industry. In this interview, Cornelia Buchwalder discusses the current mood within the Swiss textile machinery sector, the industry’s distinctive innovative strength, new market opportunities in India and Asia, and the technological trends that could shape the upcoming trade fair cycle leading up to ITMA 2027.

More News on Denim

#Recycled Fibers

Eastman Naia™ brings its inside-out denim vision to Kingpins New York

Following its debut at Kingpins Amsterdam, Eastman Naia™ brings the next chapter of its denim story to Kingpins New York, taking place July 22–23. At Booth Green 7, Naia™ presents its denim proposition built around three complementary design directions: Performance Denim, Fashion Denim and Authentic Denim.

#Denim

ISKO brings conscious color, texture, and tactile evolution to Bluezone Munich

At Bluezone ISKO is debuting its FW 27–28 Collection, structured around a trio of core sensory pillars: color, texture, and touch. This season, the textile leader showcases a creative vision where emotional connection and advanced technical innovation come together. The entire range is anchored by a dedicated commitment to eco-conscious material creation, utilizing patented processing technologies and high-quality Next-Gen materials powered by RE&UP.

#Denim

Jeanologia brings “Billy” to China, the AI transforming denim design

The denim industry is turning its attention to Hangzhou this week, where a new edition of Kingpins, the leading international trade show for the sector, takes place on May 21 and 22. There, the Spanish company Jeanologia, a global leader in sustainable technologies for the textile industry, is introducing its latest innovation to the Chinese market: “Billy”, the first artificial intelligence specifically developed for denim finishing design.

#Denim

Officina39 brings modular Low Temperature Reactive Dyeing and a new vision of denim efficiency to Denim Première Vision Milan 2026

At Denim Première Vision Milan 2026, at Stand G21, Officina39 returns to the international denim stage with a clear message: the next phase of denim innovation will be shaped by process efficiency, creative flexibility and the ability to rethink established industrial routines.

Latest News

#Industry 4.0 / Digitalization

Coats Digital launches AI-powered GSD RealMotion for motion analysis

Coats Digital has launched GSD RealMotion, an AI-powered solution designed to provide apparel manufacturers with greater visibility into factory-floor operations. By analysing shop-floor video and applying Coats Digital’s GSD methodology, the solution turns video recordings into structured, motion-by-motion method studies.

#Textile chemistry

Archroma and Lameirinho partner in pioneering deployment of InOneGO single-step dyeing

Archroma, a global leader in specialty chemicals, and Lameirinho, a leading home textiles manufacturer based in Portugal, are collaborating to bring InOneGO by Archroma, a new single-step dyeing process, into commercial production. Lameirinho’s first InOneGo bedlinens collection is now available worldwide.

#Knitting & Hosiery

KARL MAYER launches extra-wide HKS 3-M EL for increased productivity

KARL MAYER has launched a new extra-wide version of its HKS 3-M EL tricot machine, designed to increase productivity particularly in the manufacture of textiles for sports, activewear and athleisure applications.

#Research & Development

ITA has developed a washable digital smart jacket with real-time feedback and an AI-powered app for rehabilitation

As part of the PhysioTaix research project, the Institut für Textiltechnik (ITA) of RWTH Aachen University is developing a digital smart jacket with integrated sensors. The jacket is washable and reusable; it tracks movements during rehabilitation exercises in real time and transmits the data to an app.

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